Meredith Local Media Group Selects WorldNow for Online Services
NEW YORK, April 8, 2011 /PRNewswire/ — WorldNow, the leading online technology, content and revenue-solution company for local media, announced today that it has inked a deal with the Meredith Local Media Group. WorldNow will provide Meredith’s 12 television stations with a suite of online services including web publishing, video, mobile, sales support and national editorial content.
“We are honored to partner with an extraordinary media conglomerate like Meredith,” said Gary Gannaway, President and CEO of WorldNow. “We believe our collaboration will raise the bar for local media.”
WorldNow’s technologies are built on a foundation of flexible, easy-to-use publishing tools formulated specifically for local media. WorldNow continually invests in the ongoing development of its publishing platforms and regularly rolls out industry-leading features to support work flow and audience development. Additionally, WorldNow is the only company in the industry with a unified technology that spans site management, video management and mobile, enabling clients to lead the market in workflow, audience and revenue.
“Meredith is very focused on expanding its digital footprint, and the WorldNow team offers robust products to support those priorities,” said Steve Schwaid, Meredith Local Media Group Vice President of Digital Content. “Additionally, WorldNow has built strong social media applications which are very impressive.”
“We are thrilled to have Meredith back in the WorldNow family and plan to launch all 12 television stations by the end of June,” said Craig Smith, EVP Sales and Distribution for WorldNow. “Winning Meredith’s confidence is a testament to the strength of our team, our open technology, the experience we have accumulated over 12 years in the local media marketplace, and the exceptional level of service we provide our clients.”
WorldNow provides industry leading online publishing and revenue solutions for local media. Our cost efficient publishing platforms include innovative CMS solutions for site management, video and mobile publishing. Our online revenue solutions include a national advertising network, packaged local sales programs, classifieds and comprehensive sales training and support. Our teams of online media, technology, and marketing professionals have extensive experience in helping local media companies build profitable businesses on the Web. We support our technologies and services with in-depth strategic consultation incorporating market leading best practices for managing successful online businesses. Our full service solutions and support enable our clients to realize greater real-world profitability from their investment. Leverage our experience built over 12 years in partnership with over 400 local media properties. Current WorldNow customers include: Allbritton, CBS Local Digital Media, Cox, Davis TV, Dispatch, Fisher, Gray, Griffin, Hoak Media, Landmark, Lilly Broadcasting, Meredith, New Age Media, Quincy, Raycom Media, Sagamore Hill Broadcasting, Titan, Waterman and Young. For more information please visit www.WorldNow.com.
About Meredith Local Media Group
Meredith Corporation (www.meredith.com) is one of the nation’s leading media and marketing companies with core competencies in magazine publishing, television broadcasting, integrated marketing and interactive media. Meredith owns 12 television stations that reach nearly 10 percent of U.S. television households. Meredith’s Broadcasting assets include: WGCL-TV (CBS), Atlanta; KPHO-TV (CBS), Phoenix, AZ; KPTV (FOX) and KPDX-TV (MYN), Portland, OR; WFSB-TV (CBS), Hartford-New Haven, CT; WSMV-TV (NBC), Nashville, TN; KCTV (CBS) and KSMO (MYN), Kansas City, MO; WHNS-TV (FOX), Greenville-Spartanburg-Anderson, SC-Asheville, NC; WNEM-TV (CBS), Flint-Saginaw, MI; KVVU-TV (FOX), Las Vegas, NV; WSHM, (CBS) Springfield, MA; and radio station WNEM-AM in Saginaw-Bay City, MI.