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Last updated on May 27, 2012 at 19:02 EDT

Japanese Crisis Triggers Some Anxieties Among Minorities of Americans

April 14, 2011
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NEW YORK, April 14, 2011 /PRNewswire/ — The accident at the Fukushima Daiichi nuclear power plant has sent modest ripples of anxiety through the United States. Thirteen percent of all adults are “very concerned” that dangerous levels of radiation will reach this country, and a further 35% are somewhat concerned. Fifteen percent of adults are very concerned that events in Japan will damage the U.S. economy.

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These are some of the results of The Harris Poll of 2,483 adults surveyed online between April 8 and 12, 2011 by Harris Interactive.

Other interesting results include:

  • More women (17%) than men (9%) are very concerned about dangerous radiation reaching the U.S. or are very or somewhat concerned (55% vs. 40%);
  • More than one third of the public would advise a friend planning a trip to Japan to cancel it (38%) and almost half (47%) would tell them to postpone it. Only 14% would advise their friend to go ahead with the trip as planned;
  • While only 15% are very concerned that the crisis in Japan will cause a damaging economic slump here in the United States, fully 67% are very or somewhat concerned;
  • Many people would be somewhat (10%) or much (30%) less likely to buy raw fish such as sushi or sashimi if it came from Japan however only 10% of all adults would be less likely to eat in Japanese restaurants; and,
  • A 45% plurality believe that if a huge earthquake occurred in the United States the public would behave worse here than the Japanese have behaved; only 12% believe Americans would behave better than the Japanese have.

So What?

These results suggest that most Americans have been watching events in Japan and are somewhat (but not very) concerned that they may be affected. The 45% to 12% plurality who think that Americans would not behave as well as have the Japanese in the event of a huge earthquake reflects the respect that many people feel for how the Japanese people (but not necessarily their government or power company) have behaved since their devastating earthquake and the Tsunami.

                                   TABLE 1
        CONCERN ABOUT RADIATION FROM JAPAN REACHING THE UNITED STATES
         "How concerned are you, if at all, about dangerous levels of
     radiation as a result of Japan's nuclear crisis reaching the United
                                   States?"
    Base: All adults
                         Total           Gender              Education
                                                       H.S. or  Some  College
                                   Male      Female      less college   grad+
                            %        %         %          %      %       %
    Concerned (NET)          48        40         55         51     50      42
         Very concerned      13         9         17         15     14       9
         Somewhat
          concerned          35        31         39         35     36      33
    Not concerned
     (NET)                   52        60         45         49     50      58
         Not very
          concerned          33        33         33         35     31      32
         ----------         ---       ---        ---        ---    ---     ---
         Not at all
          concerned          19        26         12         15     19      26
         ----------         ---       ---        ---        ---    ---     ---
    Note: Percentages may not add up to 100% due to rounding

                                   TABLE 2
                  ADVICE FOR PEOPLE PLANNING A TRIP TO JAPAN
       "If you had a friend who was planning a trip to Japan would you
                             advise them to...?"
    Base: All adults
                       Total           Gender                Education
                                                     H.S. or   Some   College
                                 Male      Female      less  college    grad+
                          %        %         %          %       %        %
    Postpone it            47        47         48         44      47       51
    Cancel it              38        33         43         46      38       28
    ---------             ---       ---        ---        ---     ---      ---
    Go ahead with it       14        20          9         10      15       21
    ----------------      ---       ---        ---        ---     ---      ---
    Note: Percentages may not add up to 100% due to rounding

                                   TABLE 3
                  ADVICE FOR PEOPLE PLANNING A TRIP TO ASIA
         "If you had a friend who was planning a trip to Asia but not
             specifically to Japan, would you advise them to...?"
    Base: All adults
                       Total           Gender                Education
                                                     H.S. or   Some   College
                                 Male      Female      less  college    grad+
                          %        %         %          %       %        %
    Go ahead with it       45        57         33         33      48       60
    Postpone it            36        29         43         44      35       26
    -----------           ---       ---        ---        ---     ---      ---
    Cancel it              19        14         24         24      18       14
    ---------             ---       ---        ---        ---     ---      ---
    Note: Percentages may not add up to 100% due to rounding

                                       TABLE 4
        CONCERN ABOUT RECENT EVENTS IN JAPAN CAUSING AN ECONOMIC SLUMP IN THE
                                    UNITED STATES
         "How concerned are you, if at all, that what's happened recently in
          Japan will cause a damaging economic slump in the United States?"
    Base: All adults
                     Total                  Age
                             18-34   35-44   45-54       55+
                        %       %       %       %       %
    Concerned
     (NET)               67      62      63      69      72
         Very
          concerned      15      12      18      21      14
         Somewhat
          concerned      52      50      45      49      59
    Not
     concerned
     (NET)               33      38      37      31      28
         Not very
          concerned      27      30      28      28      24
         Not at all
          concerned       6       8       9       3       4


                           Gender
                      Male   Female
                        %       %
    Concerned
     (NET)               64       70
         Very
          concerned      13       18
         Somewhat
          concerned      51       52
    Not
     concerned
     (NET)               36       30
         Not very
          concerned      28       26
         Not at all
          concerned       8        3


                            Education
                      H.S.
                       or     Some     College
                     less    college   grad+
                       %        %         %
    Concerned
     (NET)              70        67        62
         Very
          concerned     18        15        11
         Somewhat
          concerned     52        52        51
    Not
     concerned
     (NET)              30        33        38
         Not very
          concerned     25        27        31
         Not at all
          concerned      5         6         7
    Note: Percentages may not add up to 100% due to rounding

                                      TABLE 5
            CHANGE IN LIKELIHOOD OF PURCHASING VARIOUS ITEMS FROM JAPAN
        "As a result of what's happened recently in Japan, are you more or
            less likely to purchase each of the following from Japan?"
    Base: All adults
                              More     Much     Somewhat    Less
                                   likely   more       more     likely
                                   (NET)    likely    likely    (NET)
    Fish for raw
     consumption
     (e.g. sushi,
     sashimi)         %          4        2          2       40
    Electronics
     (e.g.
     computers,
     digital
     cameras)         %          7        4          4       16
    Cars              %          6        3          3       14


                                                         NA - I do
                                                            not
                            Somewhat    Much             purchase
                              less      less      No       these
                            likely     likely   change     items
    Fish for raw
     consumption
     (e.g. sushi,
     sashimi)         %           10       30       17          39
    Electronics
     (e.g.
     computers,
     digital
     cameras)         %            9        7       71           6
    Cars              %            7        7       58          22
    Note: Percentages may not add up to 100% due to rounding

                                      TABLE 6
              CHANGE IN LIKELIHOOD OF EATING IN JAPANESE RESTAURANTS
       "Again, as a result of what's happened recently in Japan, are you now
               more or less likely to eat at a Japanese restaurant?"
    Base: All adults
                    Total     Age
                            18-34   35-44
                       %       %       %
    More likely
     (NET)               4       8       5
         Much more
          likely         2       4       2
         Somewhat
          more
          likely         3       5       4
    Less likely
     (NET)              10       7      10
         Somewhat
          less
          likely         5       5       4
         Much less
          likely         5       2       5
    No change           53      55      56
    NA - I do
     not eat in
     Japanese
     restaurants        33      29      29


                              Age            Gender
                    45-54       55+ Male   Female
                       %       %      %       %
    More likely
     (NET)               2       1      7       2
         Much more
          likely         1     *        3       1
         Somewhat
          more
          likely         1       1      4       2
    Less likely
     (NET)              11      11     10       9
         Somewhat
          less
          likely         4       5      6       4
         Much less
          likely         6       6      5       5
    No change           49      53     58      48
    NA - I do
     not eat in
     Japanese
     restaurants        38      35     25      41


                            Education
                    H.S. or    Some     College
                      less    college    grad+
                       %         %         %
    More likely
     (NET)                4         4         6
         Much more
          likely          1         2         3
         Somewhat
          more
          likely          3         3         3
    Less likely
     (NET)               10        10         9
         Somewhat
          less
          likely          4         5         6
         Much less
          likely          6         5         3
    No change            14        54        67
    NA - I do
     not eat in
     Japanese
     restaurants         43        32        19
    Note: Percentages may not add up to 100% due to rounding

                                  TABLE 7A
       HOW WOULD GROUPS IN THE U.S. HANDLE A CRISIS COMPARED TO JAPAN
    "If we had a huge earthquake in the United States do you think that
     the following groups would handle the crisis better or worse than
                                Japan did?"
    Base: All adults
                                                        No        Not at
                                        Better     Worse difference   all sure
    The electric
     power
     companies              %         24         23       28         25
    The
     government             %         21         30       27         22
    -----------            ---       ---        ---      ---        ---
    The public              %         12         45       24         18
    ----------             ---       ---        ---      ---        ---
    Note: Percentages may not add up to 100% due to
     rounding

                                    TABLE 7B
         HOW WOULD GROUPS IN THE U.S. HANDLE A CRISIS COMPARED TO JAPAN
      "If we had a huge earthquake in the United States do you think that
       the following groups would handle the crisis better or worse than
                                  Japan did?"
                        Summary of those saying "better"
    Base: All adults
                      Total                     Age                 Gender
                               18-34     35-44     45-54     55+ Male Female
                        %        %         %         %       %     %     %
    The electric
     power
     companies            24       20        20        24      29    27    21
    The government        21       18        21        21      24    22    20
    --------------       ---      ---       ---       ---     ---   ---   ---
    The public            12       13        12        12      13    15    10
    ----------           ---      ---       ---       ---     ---   ---   ---
    Note: Percentages may not add up to 100% due to rounding

Methodology

This Harris Poll was conducted online within the United States between April 8 to 12, 2011 among 2,483 adults (aged 18 and over). Figures for age, sex, race/ethnicity, education, region and household income were weighted where necessary to bring them into line with their actual proportions in the population. Propensity score weighting was also used to adjust for respondents’ propensity to be online.

All sample surveys and polls, whether or not they use probability sampling, are subject to multiple sources of error which are most often not possible to quantify or estimate, including sampling error, coverage error, error associated with nonresponse, error associated with question wording and response options, and post-survey weighting and adjustments. Therefore, Harris Interactive avoids the words “margin of error” as they are misleading. All that can be calculated are different possible sampling errors with different probabilities for pure, unweighted, random samples with 100% response rates. These are only theoretical because no published polls come close to this ideal.

Respondents for this survey were selected from among those who have agreed to participate in Harris Interactive surveys. The data have been weighted to reflect the composition of the adult population. Because the sample is based on those who agreed to participate in the Harris Interactive panel, no estimates of theoretical sampling error can be calculated.

These statements conform to the principles of disclosure of the National Council on Public Polls.

The results of this Harris Poll may not be used in advertising, marketing or promotion without the prior written permission of Harris Interactive.

The Harris Poll® #48, April 14, 2011

By Humphrey Taylor, Chairman, The Harris Poll

About Harris Interactive

Harris Interactive is one of the world’s leading custom market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll and for pioneering innovative research methodologies, Harris offers expertise in a wide range of industries including healthcare, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Serving clients in over 215 countries and territories through our North American, European, and Asian offices and a network of independent market research firms, Harris specializes in delivering research solutions that help us – and our clients – stay ahead of what’s next. For more information, please visit www.harrisinteractive.com.

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|Harris Interactive
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press@harrisinteractive.net

SOURCE Harris Interactive


Source: newswire