Lockerz Premieres ‘Marcy,’ a Star-Studded Comedy Web Series Starring Brittany Snow, Jay Baruchel, Jayma Mays and Martin Starr
SEATTLE, May 17, 2011 /PRNewswire/ — Lockerz, a social commerce company with nearly 19 million members worldwide, today announced the debut of its third original content series. “Marcy” is a mockumentary-style comedy centered around the character of Marcy Delgado (played by Cierra Solis), who aspires to be America’s next great stunt…person. The series documents Marcy’s painfully awkward encounters with real Hollywood celebrities playing themselves, including Brittany Snow (“Harry’s Law”), David Krumholtz (“Numb3rs”), Jay Baruchel (“How to Train Your Dragon”), Jayma Mays (“Glee”), Jessica Stroup (“90210″) and Martin Starr (“Freaks and Geeks”). Developing top-tier, Web-only content is a current trend in entertainment, with companies such as Hulu and Netflix also introducing their own digital series.
“Marcy” consists of eight episodes, four to six minutes each. The “Marcy” character is reminiscent of a Borat, or even Michael Scott of “The Office,” with her unbridled confidence combined with complete lack of self-awareness. There are countless cringe-worthy moments within a variety of quintessentially L.A. experiences, which are seen through the lens of Marcy and her guest stars. The first episode is available in Lockerz PLAY starting today, and subsequent episodes will premiere every Tuesday and Thursday at 9 a.m. eastern time.
“Lockerz’ original content series are among the most popular activities on the site and have generated more than 11 million views,” said Kathy Savitt, founder and chief executive officer of Lockerz. “Our members are going to have a blast earning PTZ while watching Marcy’s antics with a cast that’s the Who’s Who of young Hollywood.”
Lockerz members will earn PTZ when they watch “Marcy,” which can then be used for discounts of up to 100 percent on popular brands sold in Lockerz SHOP. PTZ are the discount fuel of Lockerz – the ultimate rewards program for Generation Z. Members can earn PTZ in more than 10 ways, including answering “Dailies” (witty and provocative one-question polls), watching videos, listening to music, inviting friends, or just logging in.
“Marcy” was directed by Ricky Mabe (“Zack and Miri Make a Porno,” “The Trotsky”) and produced by Lockerz. An episode guide and a full list of guest stars are below:
Episode 1: “Marcy Does Yoga” – Marcy takes viewers to her training gym and crashes a Yoga session in the process, with mixed results. Starring Brittany Snow, Torrey DeVitto (“Pretty Little Liars”) and Dustin Mulligan (“90210″).
Episode 2: “Marcy Does Laundry” – On her way out to explore Hollywood, Marcy gets distracted by a neighbor doing laundry. The conversation concludes with a very unique stunt. Starring Jay Baruchel.
Episode 3: “Marcy Does a Picnic” – Marcy finds her way into a romantic picnic between a married couple, with her typical shenanigans. Starring Jayma Mays and Adam Campbell (“Date Movie,” “Epic Movie”).
Episode 4: “Marcy Does an Elevator” – On her way to meet a potential Hollywood agent, Marcy builds an interesting rapport with a complete stranger in an elevator. Starring Martin Starr (“Freaks and Geeks”).
Episode 5: “Marcy Does a Meeting” – Marcy makes her way up to meet the Hollywood agent and gets her dose of the harsh Hollywood life. Starring David Krumholtz and Lucy Davis (“The Office,” British version).
Episode 6: “Marcy Does a Photo Shoot” – In an attempt to get headshots, Marcy works with an eccentric photographer and gets a first glance at the seedy underbelly of the entertainment industry. Starring Jake McDorman (“Greek”) and Arielle Kebbel (“The Uninvited”).
Episode 7: “Marcy Does an Acting Class” – Trying to perfect her craft, Marcy decides to take an acting class but it isn’t exactly what she thought it would be. Starring Sarah Foret (“Beautiful People”) and Martha MacIsaac (“Superbad”).
Episode 8 – “Marcy Does a Pool Party” – In the finale, Marcy is invited to a rooftop pool party in Hollywood. Her guests are perplexed by her presence. Starring Jacob Zachar (“Greek”), Scott Michael Foster (“Greek”) and Jessica Stroup (“90210″).
Lockerz has more than 65 employees located in Seattle, San Francisco and San Diego.
Based in Seattle, Lockerz’ mission is to be the homepage for men and women ages 13 to 30, building a community of nearly 19 million trendsetters and tastemakers who love to shop, play and connect on the Web. Lockerz rewards members for doing what they love online, offering major discounts on the coolest fashions, electronics, music and more. Members earn PTZÃ‚® (Points) by watching videos, listening to music and inviting friends. Lockerz PTZ are then used to lower the prices of merchandise at-will. Lockerz was founded by former technology and retail executive Kathy Savitt, and is backed by Liberty Media Corporation and Kleiner Perkins Caufield & Byers. For more information about Lockerz, please visit www.Lockerz.com.