TrojanÂ® Brand Condoms & Ludacris Wrap Up Emcee Contest, Announce Winners of MagnumÂ® ‘Live Large’ Project 2
PRINCETON, N.J., May 27, 2011 /PRNewswire/ — After more than 200,000 YouTube votes, four regional contests and plenty of MagnumÃ‚®-sized rhymes, the makers of TrojanÃ‚® Brand Condoms and GRAMMY-winning entertainer Ludacris have announced the five winners of the MagnumÃ‚® “Live Large” Project 2. The emcees, voted in by users on YouTube, will perform live on stage alongside Ludacris in front of 20,000 fans at Miami’s Spring Fest music festival on May 29th.
Rappers Marv Won from Detroit, PH from Brooklyn, N.Y., LMS from Miami, Prince EA of St. Louis and Dirtbag Dan from San Jose, Calif., topped a talented field of nearly 1,800 emcees to be crowned this year’s champions. The project gives emerging musicians the opportunity to show the world how they exude the MagnumÃ‚® “live large” lifestyle every day by taking care of business, pleasure, their partner and themselves.
“I know first-hand how it was being an aspiring artist, and I’m a firm believer in the MagnumÃ‚® ‘Live Large’ Project and the opportunity the makers of MagnumÃ‚® Condoms are giving these emcees,” said MagnumÃ‚® “Live Large” Project ambassador, Ludacris. “Their hard work is finally paying off and I can’t wait to see them show the world how they ‘live large’ on the big stage in Miami.”
The makers of MagnumÃ‚® Condoms hit the road this spring, hosting emcee competitions in Detroit, San Francisco, New York and Miami, calling on aspiring rappers to come out and compete. The artists competed in live freestyle battles, where the top three rappers from each city were selected to appear on YouTube for a national vote to uncover the top rapper in each region.
Emcees that could not make it to the live events were invited to enter via the MagnumÃ‚® at-large YouTube contest, where they could download sample tracks to create a video performing a song that embodied the MagnumÃ‚® “live large” lifestyle. Of the nearly 1,800 YouTube entries, fans online voted Prince EA to the top of the list.
“These artists are incredibly talented, creative and really do stand out from the pack,” said Bruce Tetreault, TrojanÃ‚® Group Product Manager. “They’ve all stayed authentic to who they are, and truly live up to the MagnumÃ‚® gold standard.”
The MagnumÃ‚® “Live Large” Project is part of an ongoing commitment from the makers of MagnumÃ‚® Condoms to provide a variety of audiences with the tools they need to enjoy a sexually healthy lifestyle. For more information, please go to www.MAGNUMLiveLarge.com.
ABOUT TROJANÃ‚® BRAND CONDOMS AND MAGNUMÃ‚®
The maker of MAGNUMÃ‚® Condoms, Church & Dwight, also makes TROJANÃ‚® Brand Condoms, America’s #1 condom, which have been trusted for more than 90 years. MAGNUMÃ‚® Latex Condoms are made from premium quality latex to help reduce the risk of unwanted pregnancy and sexually transmitted infections. Every condom is electronically tested to help ensure reliability. There are seven varieties of MAGNUMÃ‚® Condoms. More Americans trust the TROJANÃ‚® brand than any other condom. For more information on MAGNUMÃ‚® and TROJANÃ‚® Condoms, please visit www.trojancondoms.com.
For more information: Bjorn Trowery Eli Sevin Edelman Edelman 212-704-4556 212-642-7794 Bjorn.firstname.lastname@example.org Eli.email@example.com
SOURCE TROJAN(R) Brand Condoms