Centerplate Renews Partnership with USSA
PARK CITY, Utah, June 7, 2011 /PRNewswire/ — The U.S. Ski and Snowboard Association (USSA), the governing body for Olympic skiing and snowboarding, is extending its partnership with world-class hospitality provider Centerplate. An instrumental source for the USSA’s hospitality services during the 2010 Olympic Winter Games in Vancouver, Centerplate provided nightly services at the Spyder U.S. Ski Team House, the central rallying point for USSA athletes and their families.
Centerplate is one of the largest hospitality companies in the world, managing catering needs for a number of high-profile athletic, political and social functions and venues. As the largest food service provider in the sports, entertainment and convention markets, the company is known for its management of marquee functions. Lending services to ski resort partners in the eastern USA, Centerplate has been an active provider in the Nature Valley Freestyle Cup in Lake Placid, NY, one of the top stops on the World Cup circuit.
“Both Centerplate and the USSA share a goal of excellence in their respective industries,” said Executive Vice President, Chief Revenue and Marketing Officer, Andrew Judelson. “Centerplate made a big difference for us at the Spyder U.S. Ski Team House in Whistler, serving newly crowned Olympic medalists and their families on one of the most special nights of their lives. The extension of this partnership will allow us to incorporate this level of service into even more functions of our business.”
“With our commitment to winter sports, we are honored to support the U.S. Ski Team and U.S. Snowboarding,” said Bob Pascal, Centerplate’s Senior Vice President of Marketing. “Their vision to be best in the world complements our own to be number one in event hospitality.”
Centerplate will continue to provide catering services to USSA events, wherever possible. The company additionally announced plans to use athlete and event imagery on cups and other items at their various resort partners and will host an autograph session with USSA athletes at a selected resort this season.
Centerplate is one of the largest hospitality companies in the world, with 250 North American sports, entertainment and convention venues. They are the largest food service provider for the NFL, a major provider to professional baseball, and are partnered with five of the top ten most active convention centers. No stranger to marquee events, Centerplate has hosted countless landmark occasions, including 12 Super Bowls, 20 World Series, 15 official U.S. Presidential Inaugural Balls, more than 100 major College Bowl Games and the largest plated dinner in history at the Alpha Kappa Alpha Centennial Celebration. They attribute this continued growth and success to an unwavering commitment to the “E3 formula”: Executing Extraordinary Experiences. For more information, visit www.centerplate.com.
About the USSA
The U.S. Ski and Snowboard Association (USSA) is the national governing body of Olympic skiing and snowboarding and the parent of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. Developed to facilitate participation in national and international competition, the Olympic sports organization provides structure for competitive skiing and snowboarding. From grassroots programs to governance of sport, management of rules, competitions and athletic rankings, the USSA oversees athletic pipelines for development in the sports. With a vision to make the USA the best in the world in Olympic skiing and snowboarding, the USSA provides leadership and direction for tens of thousands of young skiers and snowboarders who share an Olympic dream while maintaining a strong adherence to core values. The USSA, established in 1905, operates out of the national training and education facility, the Center of Excellence, in Park City, UT. For more information, visit www.usskiteam.com and www.ussnowboarding.com.