July 6, 2011
White Castle’s New Crave Case Will Feature Family-Fun Finger Football
COLUMBUS, Ohio, July 6, 2011 /PRNewswire/ -- Craving football? There's no lockout of the players at White Castle!
White Castle is coming to the rescue of football fans with a new Crave Case that features your very own tabletop Finger FootballÃ® game. White Castle is teaming up with the National Finger Football LeagueÃ® (NFFL) to introduce new Crave Case packaging that features a mini-finger football field and two removable footballs right on the case. Beginning August 28, 2011, you can buy a Crave Case with 30 fresh Sliders of your choice and play Finger FootballÃ® anywhere!
"This is a great partnership for thousands of our customers who are football fans," said Jamie Richardson, official White Castle "commissioner" for Finger FootballÃ® and vice president of corporate relations. "We feel that this is a natural fit for us. For 90 years White Castle has remained a family-owned restaurant and the NFFL promotes their game for the entire family to enjoy. The NFFL uses a 'slider' to replace the traditional paper football. Now the Home of the Original SlidersÃ® welcomes the NFFL slider."
Spud Alford, founder and CEO of the NFFL and a long-time fan of White Castle, said that Finger FootballÃ® is a game that everyone can play.
"We want children, parents and grandparents to enjoy the competition and have lots of family fun," said Alford.
The new Finger Football Crave Case will be available at all White Castle restaurants and through the company's new online ordering system at www.whitecastle.com. You can order a Crave Case any way you want it -- Original SlidersÃ® or Cheese Sliders or go wild and try our Bacon Cheese Slider or Jalapeno Cheese Slider. Look for more details in forming a White Castle finger football league in the coming weeks by following us on Twitter and Facebook.
About White Castle
White Castle is a family-owned business based in Columbus, Ohio that owns and operates more than 400 White Castle restaurants in 11 states. The company was founded in Wichita, Kansas in 1921 and is America's first fast-food hamburger chain. All White Castle Sliders are made from 100% USDA approved beef or 100% white meat chicken. This year, the company celebrates its 90th birthday with special events and promotions occurring throughout the year. For more information on White Castle, visit www.whitecastle.com.
About the National Finger Football LeagueÃ®
Zelosport and the National Finger Football LeagueÃ® (NFFL) are based in Columbus, GA. Spud Alford, the founder and CEO of Zelosport, is the creator of Finger FootballÃ®. To sign-up and compete in the NFFL log onto http://www.thenffl.com. Search for more games and where to buy them at http://www.zelosport.com. Also, check out the upcoming Professional Finger Golf TourÃ® at http://www.pfgtour.com.
SOURCE White Castle