July 6, 2011

Centerplate to Continue 49ers Relationship in New Stadium

SANTA CLARA, Calif., July 6, 2011 /PRNewswire/ -- Centerplate, the nation's leading event hospitality company, announced today it has been named by the Santa Clara Stadium Authority as the event hospitality provider at the new Santa Clara Stadium. The venue is scheduled to open for the 2015 NFL season. The selection Tuesday night, by the Stadium Authority, continues a nearly 20-year relationship between the San Francisco 49ers and Centerplate; currently the event hospitality provider at Candlestick Park.

Centerplate's pre-opening contract with the Stadium Authority allows Centerplate to assist with the planning process for all event hospitality and merchandise services at the new stadium. In addition to providing excellent food & beverage experiences, the group will work with the Stadium Authority and the 49ers on branding and offering a fresh, new look for fans.

"We recommended Centerplate to the Stadium Authority because the company presented plans that will capture the diverse culinary flair of the Bay Area," said Paraag Marathe, Chief Operating Officer for the 49ers. "They endorse the commitments from the franchise and the City to innovate and be the first in the next generation of stadium fare, in both traditional and gourmet offerings for stadium guests."

As one of the world's largest premium hospitality services companies, Centerplate has a proud 80-year legacy of delivering "Craveable Experiences. Raveable Results(TM)" annually to more than 100 million guests and 250 clients, at events that include the Vancouver Winter Olympics, 12 Super Bowls, 20 World Series, 15 Presidential Inaugural Balls, 7 NCAA Final Fours, and 27 BCS Bowl Games.

"We are incredibly proud of our history with the San Francisco 49ers, and even more excited about what the future will hold for this community," said Centerplate's Senior Vice President of Marketing, Bob Pascal. "Moving into a state-of-the-art facility will allow us to take our food and beverage menus to the next level, while providing a world-class hospitality experience for every guest at the stadium. We look forward to being a community partner in Santa Clara and helping this stadium become a powerful economic engine for the entire region."

About Centerplate:

Centerplate crafts and delivers "Craveable Experiences. Raveable Results." in 250 prominent sports, entertainment and convention venues across North America. Centerplate has provided services to 12 Super Bowls, 20 World Series, the South Beach Wine and Food Festival, Art Basel Miami Beach, 15 official U.S. Presidential Inaugural Balls and the largest plated dinner in history at the Alpha Kappa Alpha Centennial Celebration. Visit the company online at www.centerplate.com.

SOURCE Centerplate