July 19, 2011
Gekko Brings Personalized Travel Booking to Facebook: New App Turns Friends’ Tips Into Best-Priced Trips
SAN FRANCISCO, LONDON and AMSTERDAM, July 19, 2011 /PRNewswire/ --
Gekko [http://www.gekko.com ], the personalized international hotel
booking service, today unveils a one-stop Facebook application that
simplifies travel planning and purchasing - with the help of friends and
trusted sources- via the world's leading social network.
The Gekko Facebook app collects and organizes travel recommendations
from friends; introduces a one-click "Request-a-Deal" button which lets
hotels, restaurants and bars reply directly with personalized offers; allows
Facebook-only deals targeting travelers based on their tastes; and allows
users to book at the best available price.
"Gekko is evolving the hotel discount model," said Gekko CEO Michel
Cassius. "Consumers get the best price and are offered highly personalized
deals by hotels worldwide and by restaurants, clubs and bars. And with our
full Facebook integration we add the social layer to the booking process,
making it both engaging and fun."
The Gekko app optimizes what travelers have always done: turn to well
travelled and like-minded friends for insider information and tips.
According to polling site Toluna
, 40 percent of consumer travel decisions are based on input
from friends and family.
"Gekko understands that the advice of good friends is invaluable," said
Bas Lemmens, Gekko director and a former partner at Booking.com, part of
Priceline.com. "Now, over 750 million people on Facebook can turn to their
friends for travel advice and immediately gain access to the best prices
available based on these recommendations."
More than just a powerful booking tool, Gekko is a fun and easy way to
exchange useful tips and track great travel discoveries. Members can share
lists of favorites and offer personal insights on any topic, from the
general (beachfront hotels) to the specific (midtown Manhattan sake bars).
Find Gekko here: http://www.facebook.com/gekko
Gekko was founded by Internet entrepreneur Dino van Es, the co-founder
of Zecco, one of the fastest growing online stock brokerage firms. Gekko is
led by CEO Michel Cassius, who co-founded YoYo Games and has held senior
positions at Microsoft's Xbox and Electronic Arts.
Gekko has partnerships with Booking.com, Expedia, TripAdvisor,
Hotels.com, TravelIntelligence.com, LateRooms.com, TravelNow.com,
LastMinute.com, Venere and Hotels Combined. Gekko is a venture-backed
company; its initial funding was led by Velocity Capital.
More information about Gekko on Facebook at
http://www.facebook.com/gekko and on Twitter at