Quantcast

Hinduja Global Solutions Unveils a New Identity

July 26, 2011

BANGALORE, India, July 26, 2011 /PRNewswire/ –

Hinduja Global Solutions (HGS), the BPO arm of multi billion dollar
Hinduja Group conglomerate, unveiled their new global corporate identity
today. The new logo which comes to effect immediately will be the sole
company identity homogenizing business vision across all geographies. It
will be sported by all units of the company around the world, including the
acquired entities.

The design of the new HGS logo was developed based on extensive research
conducted in the markets the company serves. It emphasizes ‘HGS’, the
acronym for Hinduja Global Solutions, giving the company an international
brand identity, which is easier to pronounce and recall.

Henceforth, the company intends to use the acronym ‘HGS’ as its brand
name.

Along with the new logo, the company also has launched its new corporate
website, http://www.teamhgs.com. The website has a new look capturing
the change that the brand has undergone over the last decade.

Commenting on the occasion Dr. Partha DeSarkar, Global CEO, HGS, said,
“With 65% of our global businesses being currently delivered from multiple
entities outside of India, it was time for HGS to redefine its persona which
is now global in nature. The rebranding exercise helps us seamlessly
integrate new ventures across geographies, while allowing customers to
leverage a wider and diversified talent pool. This provides us with greater
flexibility to benefit from operating efficiencies while helping clients
retain their competitive edge.”

About Hinduja Global Solutions Limited:

Hinduja Global Solutions Limited, part of the multi-billion dollar
conglomerate – Hinduja Group, is a world leader in Customer Relationship and
Business Process Management, with a global footprint across North America,
Europe, Asia and Africa. With over three decades of experience with some of
the world’s most recognized brands, it delivers the best practices that
drive exceptional results for its clients. Its contact center solutions,
back office transaction processing services, domain analytics and process
consulting solutions combine operational excellence with functional
expertise. It enjoys “Preferred Partner” status with most of its major
clients. HGS currently serves over 100 clients through its 32 Global
Delivery Centers & employs close to 20000 people worldwide. HGS is a public
limited company, listed on the National Stock Exchange (NSE) and Bombay
Stock Exchange (BSE). It had a turnover of $242 million in the fiscal year
2010-11

        For further information, contact:

        Sajedah Shaida
        Hinduja Global Solutions
        Sajedah.shaida@teamhgs.com
        +91-9008411990

SOURCE Hinduja Global Solutions Limited


Source: newswire



comments powered by Disqus