July 26, 2011
The Conference Board Consumer Confidence IndexÂ® Increases Slightly
NEW YORK, July 26, 2011 /PRNewswire/ -- The Conference Board Consumer Confidence IndexÃ®, which had declined in June, improved slightly in July. The Index now stands at 59.5 (1985=100), up from 57.6 in June. The Present Situation Index decreased to 35.7 from 36.6. The Expectations Index rose to 75.4 from 71.6 last month.
The monthly Consumer Confidence SurveyÃ®, based on a probability-design random sample, is conducted for The Conference Board by The Nielsen Company, a leading global provider of information and analytics around what consumers buy and watch. The cutoff date for July's preliminary results was July 14, 2011.
Says Lynn Franco, Director of The Conference Board Consumer Research Center: "Consumer confidence posted a modest gain in July, the result of an improvement in consumers' short-term outlook. Consumers' appraisal of current business and employment conditions, however, was less favorable as concerns about the labor market continue to weigh on consumers' attitudes. Overall, consumers remain apprehensive about the future, but some of the concern expressed last month has abated."
Consumers' assessment of current day conditions weakened further in July. Those stating business conditions are "good" decreased to 13.4 percent from 13.7 percent, while those claiming business conditions are "bad" increased to 39.0 percent from 38.4 percent. Consumers' appraisal of the job market was also less favorable. Those claiming jobs are "hard to get" increased to 44.1 percent from 43.2 percent, while those stating jobs are "plentiful" remained unchanged at 5.1 percent.
Consumers' short-term outlook improved moderately in July. The proportion of consumers expecting business conditions to improve over the next six months increased to 17.7 percent from 16.5 percent. However, those anticipating business conditions will worsen also increased, to 15.2 percent from 14.9 percent.
Consumers were also mixed about the outlook for the labor market over the next six months. Those anticipating more jobs in the months ahead increased to 16.7 percent from 13.8 percent. However, those expecting fewer jobs also increased to 21.8 percent from 20.7 percent. The proportion of consumers anticipating an increase in their incomes rose to 15.7 percent from 14.1 percent.
Source: The Conference Board Consumer Confidence Survey(R) July 2011
About The Conference Board
The Conference Board is a global, independent business membership and research association working in the public interest. Our mission is unique: To provide the world's leading organizations with the practical knowledge they need to improve their performance and better serve society. The Conference Board is a non-advocacy, not-for-profit entity holding 501 (c) (3) tax-exempt status in the United States. www.conference-board.org
About The Nielsen Company
The Nielsen Company (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company has a presence in approximately 100 countries, with headquarters in New York, USA. For more information on The Nielsen Company, visit www.nielsen.com.
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