August 3, 2011

Centerplate Goes to Goal for World Football Challenge

MIAMI, Aug. 3, 2011 /PRNewswire/ -- Centerplate, the largest hospitality partner to North America's premier sports stadiums, entertainment venues and convention centers, will be serving as hospitality host at tonight's World Football Challenge match between FC Barcelona and Chivas de Guadalajara at Sun Life Stadium, home of the Miami Dolphins and Florida Marlins.

The company expects to serve over 60,000 soccer fans and has created tailored menus to enhance fan enjoyment of the game. Centerplate will be offering authentic Spanish beers Estrella Damm, the official beer of FC Barcelona, and Mahou, and Mexican beers such as Negra Modelo and Corona. Additionally, fans can choose between Arepa with Chorizo Sticks, savory Latin Chorizo sausage sticks paired with two thick cornmeal cakes filled with Cojita cheese and grilled to a golden brown, European Crepes, fresh crepes filled with a choice of sliced steak and cheese or strawberry/ banana/ chocolate filling, or Churrasco Chicken Nacho Supreme, spicy chicken with jalapeño pepper slices from Chihuahua, Mexico.

"We are thrilled to have the opportunity to host these passionate soccer fans," said Jeff Tandberg, Centerplate's executive with responsibility for the game. "In honor of this historic game, we have supplemented out traditional menu options with items which celebrate the flavors of Spain and Mexico."

To complement its culinary offerings, the company has also initiated a series of enhancements to its service training and experience assurance initiatives. Centerplate's training program, which has been completely revamped and launched as Centerplate University for the 2011 season, is based on a series of training sessions that reinforces the principles and the behaviors of gracious guest service for a better fan experience.

In addition to tonight's game, Centerplate also hosted match-ups between Manchester United versus FC Barcelona at FedEx Field, home of the Washington Redskins and Real Madrid versus Chivas de Guadalajara at Qualcomm Stadium, home of the San Diego Chargers.

About Centerplate

Centerplate crafts and delivers "Craveable Experiences. Raveable Results." in over 250 prominent entertainment, sports and convention venues across North America - annually serving over 100 million guests. Centerplate has provided event hospitality services to 15 official U.S. Presidential Inaugural Balls, 12 Super Bowls, 20 World Series, the 2010 Winter Olympic Games, and the largest plated dinner in history at the Alpha Kappa Alpha Centennial Celebration. The company was recently named the fastest growing restaurant/ hospitality group in the country by Nation's Restaurant News. Visit the company online at

SOURCE Centerplate