Sun Perks: Free Christmas Gifts with The Sun
LONDON, September 7, 2011 /PRNewswire/ –
Britain’s favourite newspaper The Sun will be perking up Christmas with
a festive giveaway that Yule be sorry to miss.
From this weekend readers across the UK can sign up to Sun Perks
[http://www.sunperks.com ], an outstanding money-saving scheme that rewards
For the next 10 weeks Sun readers will have the chance to fill their
stockings with a range of fantastic free gifts for Christmas.
Readers will be able to collect tokens in the paper every day from
Saturday 10 September to Friday 18 November. The more points readers
collect, the more free presents they can claim.
To claim they will need to register an account at
http://www.sunperks.com and create a wish list of items they are
collecting for, with the option to reserve limited edition items.
The amazing Christmas gifts will put smiles on the faces of all the
family and include Love2Shop, Cineworld and Tesco vouchers as well as games,
DVDs, CDs, books and of course a fantastic Christmas turkey worth GBP10 from
The offer will be promoted with a new TV, radio and digital marketing
campaign which features the Sun Perks character Perky the Turkey. The advert
marks the first time The Sun has turned its ‘hand’ to the world of puppetry.
The TV ads will be broadcast from Wednesday 7 September.
Richard Gale, Brand Director for The Sun, said: “Sun Perks is a great
way for us to reward our loyal readers and build direct relationships with
consumers. This wave of the campaign will help provide some festive cheer
for the whole family over Christmas.
“The TV advert featuring Perky the Turkey also brings the campaign to
life using The Sun’s iconic brand of humour.”
The TV ad was created by
Marketing Director, The Sun Barnaby Dawe Brand Director, The Sun Richard Gale Brand Manager, The Sun Mark Nash Agency WCRS&Co Creative Director Ross Neil Creative Katy Hopkins, Steve Hawthorne Agency Producer Joseph Pawsey Account Director Sam Rattue Media Agency Mindshare Production Company Another Film Company Directors Stephen Pipe Producer Adam Sawers Post-Production Golden Square Audio Angell Sound
Each token = 10 points. A total of 150 points are available each week,
20 points per day Monday to Friday and 50 points on Saturdays.
Readers are required to register an account at
http://www.sunperks.com to create a wish list of items they are
collecting for and reserve any limited edition items.
Once the reader has enough points they can send their physical tokens by
post to GFM. By return they will be sent their gifts, postage paid.
Photocopies, damaged or defaced tokens will not be accepted. Do not
attempt to redeem this token against any other product or promotion.
SOURCE Sun Perks