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Family fare finds place at Movielink

December 13, 2005

By Carly Mayberry

LOS ANGELES (Hollywood Reporter) – Film downloading company
Movielink introduced a new version of its broadband
video-on-demand service Monday designed specifically for
families.

The new service, dubbed Movie Link Family
(http://family.movielink.com) allows parents and their children
to choose from hundreds of family-based titles and download
them in a safe environment.

Available titles at launch include this year’s “Herbie:
Fully Loaded,” “The Hitchhiker’s Guide To the Galaxy” and
“Sisterhood of the Traveling Pants” as well as the Cary
Grant/Grace Kelly classic “To Catch a Thief.”

This is the second version of Movielink to target a
specific audience. Its College Site allows students to download
movies at reduced rental rates and highlights titles selected
for that demographic.

Last month, the company announced a digital-distribution
agreement with 20th Century Fox, giving it content from all
major studios.

Movielink began as a joint venture of Metro-Goldwyn-Mayer
Studios, Paramount Pictures, Sony Pictures Entertainment,
Universal Studios and Warner Bros. Studios. It also draws
content from Walt Disney Pictures, Miramax and Artisan, among
others.

Since 2002, Movielink has added such distribution partners
as AOL Broadband, Verizon, SBC Communications, Bell South,
RealNetworks, Roadrunner and Charter Communications. Downloaded
movies can be stored for up to 30 days and viewed repeatedly
within a renewable 24-hour period.

Reuters/Hollywood Reporter


Source: reuters



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