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Abazias Doubles Privately Branded ``Couples Diamond(R)'' Availability; Expansion Features the Largest Selection of the World's Finest, Ideal Cut Diamonds Online

Posted on: Thursday, 17 August 2006, 06:00 CDT

As a part of the successful redesign and launch of their website, Abazias (OTCBB:ABZS) has doubled the amount of their privately branded Couples Diamond(R) featured on www.abazias.com. The rare Couples Diamond(R), with a Hearts & Arrows Ideal Cut, offers the highest grades of polish and symmetry, allowing the diamond to reflect more light than the standard American Ideal cut.

The exclusive Couples Diamond(R), "the ultimate, most significant cut diamond man can produce; it accounts for less than 10% of all diamonds cut," states Oscar Rodriguez, CEO of Abazias. "We offer these diamonds as the ultimate expression of love and luxury, strategically increasing our access to them due to their perfection, popularity and impeccable standards that are synonymous with our organization."

The increased availability of the Couples Diamond(R) is part of the comprehensive reinvestment into the operational infrastructure of the company. Abazias recently launched a newly redesigned website. This initial version of the new site features a more refined style and enhanced functionality. The new site offers a variety of new features, designed with customers in mind. The launch of the beta site introduces a personal shopper, the first in the industry; a comprehensive and easy-to-use ring builder and the elaborate, enhanced diamond education section.

Abazias.com has created a strong customer following based on customer service and site innovations that let shoppers create their own jewelry. In addition to delivering quality diamonds at wholesale prices, Abazias.com is also a full-service jeweler offering a large selection of settings for stones purchased.

Abazias.com showcases over 80,000 diamonds, valued at over $400 million on its site at www.abazias.com. Most of Abazias.com's diamonds are GIA, AGS or EGL certified. Abazias.com offers the "Couples Diamond(R)" which is required to meet even higher standards for cut, clarity and dimensions. Abazias.com is also a full-service jeweler offering a large selection of settings for stones purchased. For more information about Abazias.com, visit the Company's website at www.abazias.com.

This press release may contain statements (such as projections regarding future performance) that are forward-looking statements as defined in the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those projected as a result of certain risks and uncertainties, including but not limited to those detailed from time to time in the Company's filings with the Securities and Exchange Commission.

Source: Business Wire

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