Insight Selects Lixto for Products Pricing, Qualitative Intelligence
Company cites Price Intelligence Suite’s analytics, ease of use
Sunnyvale, CA (PRWEB) December 16, 2010
Insight Direct, USA, a subsidiary of Insight Enterprises, Inc., a leading provider of brand-name information technology hardware, software and services, has selected the Price Intelligence Suite from Lixto, Inc., for advanced price and margin management.
The Lixto Price Intelligence Suite is a web extraction and analysis solution that allows pricing and revenue managers to access and monitor information on thousands of products and price points across multiple websites ““ quickly, accurately and reliably. Insight will use the SaaS-based suite to better understand the price changes for the most active material items on Insight.com that occur each day, week and month, and the impact of those changes on customers and the competition.
“The comprehensive information from the Price Intelligence Suite will help Insight gain a greater understanding of how similar products are marketed and priced across the online IT marketplace,” said Phil Papadantonakis, director of operations at Insight. “This information will enable us to make business-critical pricing decisions that help us meet our objectives.”
In addition to competitive price analysis, Insight will leverage Lixto’s new capabilities in qualitative customer rankings and review information. Comparing a range of indices and qualitative information extracted from the web, the qualitative analysis will provide Insight a more comprehensive view of its customers and competitors.
“The Price Intelligence Suite will allow Insight to stay on top of its competitive market more effectively than ever,” says Christian Koestler, president and CEO at Lixto. “By analyzing trends in reactions to price changes ““ both on its and its competitors’ parts ““ the company can develop and adhere to pricing strategies that make sense for the customer and for the bottom line.”
The Price Intelligence Suite for the consumer products market enables sophisticated price and margin management by monitoring products, features and prices on any website, anchored against a company’s own data. Users receive extracted data results online through easy-to-read dashboard reports that highlight possible threats and opportunities, and support decision-making that can positively impact volume, margins and the bottom line. The suite offers e-mail updates, drill-down capabilities and browser-based data access.
Insight Enterprises, Inc. (http://www.insight.com)
Insight Direct, USA is a subsidiary of Insight Enterprises, Inc., a leading provider of brand-name information technology (IT) hardware, software and services to large enterprises, small to medium-sized businesses and public-sector institutions in North America, Europe, the Middle East, Africa and Asia-Pacific. The company has approximately 4,900 teammates worldwide and generated sales of $4.1 billion for its most recent fiscal year, which ended December 31, 2009.
Lixto, Inc. (http://www.lixto.com, http://www.twitter.com/LixtoNvalley)
Lixto, Inc., is an international leader in web data extraction and analysis. Extracting specific, precise data from the web, Lixto empowers better decision-making, drives operational performance and offers competitive price visibility. Companies throughout the world, including Fujitsu Technology Solutions, Hama, hotel.de, Iberostar Hotels, shopping.com, SAP, and ZF Friedrichshafen, have adopted Lixto solutions.
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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebInsight-Direct/Lixto-Price-Intelligence/prweb4903584.htm