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Adult-Care.Org Launches First Online Consumer Access to State’s Adult Care Information

August 28, 2007

PORTLAND, Ore., Aug. 28 /PRNewswire/ — Adult-Care.Org launches today the first phase of a unique consumer-driven single source of information for all of Oregon’s licensed long-term adult care facilities. The initial program offers the only advanced search capabilities, complaint history and consumer rating system for all facilities licensed in the State of Oregon.

“Government agencies and consumers alike are aware of increased self-directed health care and the need for concise, streamlined information about long-term adult care options. After years of development, our decision to launch Adult-Care.Org in Portland was based on the incredible cooperation we’ve received from State and County agencies who realize how important it is to make this information available directly to the consumer,” said Ali Zamani, founder and CEO of Adult-Care.Org.

The Adult-Care.Org web site, the first of its kind in Oregon, provides consumers with time-saving, advanced search options such as geography and type of facility; background performance and complaint history for approximately 8,000 nursing homes, assisted living, residential care and adult foster care homes in Oregon; as well as a consumer rating system for each facility. The program enables an individual to quickly and conveniently narrow their search, compare facilities side-by-side and make more informed choices.

The process of selecting a long-term adult care facility is an important and emotional evaluation that requires time and thought. Adult-Care.Org gives consumers the information they need to make a life-changing decision for a loved one. In minutes, consumers can obtain information that before might have taken weeks or even months to find.

“Our passion is to improve the quality of long-term adult care and direct consumer access to information through a convenient, comprehensive and interactive system designed to help consumers make the right decision for their loved ones,” declared partner Jay Clemens. “It’s really that simple, but great ideas usually are. Phase one is now complete, and it’s the most comprehensive source available in Oregon. In our second phase, already well underway, member facilities can expand their listings to include photo tours, assessment forms, contracts, house rules, available services and limited response to complaints.”

   For more information, visit http://www.adult-care.org/.    Backgrounder  

Adult-Care.Org is a web-based Oregon company formed in 2006 by a husband and wife team who previously owned and operated one of Portland area’s most reputable adult foster care homes. They realized there was no easy way for consumers to gather information about all of the long-term adult care options and facilities, so they created one.

The process of selecting a long-term adult care facility is an important, emotional and life-changing decision that requires a lot of time and thought. Adult-Care.Org, in collaboration with Oregon’s Department of Human Services, is the first company in the state to combine a complete listing of all licensed adult foster care homes, residential care homes, nursing homes and assisted living facilities with advanced search capabilities, background performance and complaint history and a consumer-rating system. This is the only consumer-driven program not only in the state of Oregon, but also online.

Nine million adults ages 65+ required long-term care in 2006, and that number will increase by 50% in 2013. Today’s baby-boomer consumers will be responsible for making these life-changing decisions, and are taking more control of the kind of information they want, when they want it and how they get it. Adult-Care.Org is responsive to the changing nature of more self-directed health care and now offers a new generation of decision-makers access to information that was difficult to obtain until now, and the ability make better choices for their loved ones.

Today, Adult-Care.Org is Oregon’s only consumer-driven, single source of information for all licensed assisted living, nursing homes, residential care and adult foster care homes. Phase One is complete and includes unique tools not found anywhere else: the only consumer rating system of facilities’ performance, complaint history and advanced search capabilities. In Phase Two, already underway, member facilities can expand their listings to include photo tours, assessment forms, contracts, house rules, available services and limited response to complaints.

Mission Statement

Adult-Care.Org’s passion is to improve the quality of long-term adult care and consumer access to information through a convenient, comprehensive and interactive system designed to help consumers make the right decision for loved ones.

   Key Consumer Benefits   Phase 1:   * Complete Listing of all licensed Long-Term Adult Care Facilities in     Oregon   * Search by Type of Facility   * Search by Geography   * Search by Level of Care and Services Available   * Maps and Directions Provided   * See How Others Rate Facilities   * Post Your Own Review   * Read Facility Background Performance and Complaint History    Phase 2:   * Available Access Forms, House Rules, Policies and Government Reports   * On-Line Assessment of Care   * Compare Facilities Side-by-Side   * Read and Print Contracts Before Visiting   * See Interior and Exterior Photos   * Take a Virtual (Online) Tour    Member Facility Benefits   * Alternative to Costly Placement Services   * Opportunity to Respond to Complaints   * Affordable Web Presence for All   * Ability to Provide Management with Real Time Input   * Rewards Good Facilities and Helps Improve Others    Executive Partnership   Ali Zamani, Founder and CEO   Caroline Zamani, Membership Development   Jay Clemens, Public Affairs   Victoria Clemens, Advertising Development    The Partnership brings together a unique convergence of skills and   passion:   * Owners/Operators of Adult Care Facilities   * Exceptional Internet/Database Expertise   * Integrated Marketing/Public Relations   * Sales Management Experience  

Adult-Care.Org

CONTACT: Jay Clemens of Turtledove Clemens, +1-503-226-3581,Jay@turtledove.com, for Adult-Care.Org

Web site: http://www.adult-care.org/




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