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Frost and Sullivan Asia Pacific Market Insights Advances in Breast Imaging, Impact in Asia Pacific

Posted on: Thursday, 6 September 2007, 00:13 CDT

Breast imaging techniques are diagnostics procedures which aim to detect breast cancer. Digital mammography is the new technological development in the market. With digital mammography, the image of the breast is acquired electronically and stored directly in a computer.

With this advancement, several advantages are being offered:

1. Higher accuracy for certain patients

2. Better image clarity

3. Ease in access, transmission, retrieval and storage of these images

4. The image is readily available for diagnosis

5. Digital mammograms are likely to never be lost

As a result of the advantages, it improves the workflow of the entire diagnostic process as fewer women now have to return for extra views as digital images are available almost instantly. Furthermore, digital mammography examination uses less radiation than film mammography and it requires less compression of the breasts, making it less painful.

The increasing adoption of digital mammography technology in Asia Pacific can be attributed to the rising level of awareness and education on the importance of breast screening by various government agencies and NGOs. Moreover, the boost of medical tourism in the region is also encouraging the adoption of digital mammography among hospitals in their quest to attract foreign patients.

With increasing activities and programmes promoting breast health awareness, Frost & Sullivan's Healthcare IT Programme Manager, Mr. Adam Chee concludes that "the market for digital mammography technology looks to be in the pink of health."

About Frost & Sullivan

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit www.frost.com.

Source: Business Wire

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