Bel Mondo Beauty Announces Sole Distribution Agreement for Key Middle East Markets

October 11, 2011

New Aspect Incorporated to Launch Bel Mondoâs Line of Premium Bio Cellulose Facial Treatments through 5-Star Spas and Specialty Retailers in Four Countrie

Washington Township, NJ (PRWEB) October 11, 2011

Bel Mondo Beauty announced today that it has reached a three-year exclusive agreement with New Aspect, Incorporated to distribute the emerging brandâs distinctive line of facial mask treatments in Egypt, Saudi Arabia, Kuwait, and the United Arab Emirates.

In March 2011, Bel Mondo launched a line of anti-aging and skin lightening facial sheet masks made from bio cellulose â“ an advanced bio material with physical properties distinctly beneficial for skin care applications (http://www.belmondobeauty.com/about/blog/).

âœSpa-industry growth in the Middle East, along with optimistic spending projections for beauty and

well being products in the region, makes it an attractive marketplace for us,â stated Bel Mondo President Lou Martelli. âœNew Aspect is a partner that will provide considerable access to our target customers and work smartly to establish the value and essence of our brand.â

Premium Niche for Professional and At-Home Markets

The performance attributes and premium nature of the bio fabric in Bel Mondoâs masks differentiate the product line from common fiber masks that have long been a staple of the beauty industry. Bel Mondoâs bio mask fabric is superfine yet extremely durable. Its three-dimensional structure replicates the structure of the facial skin trench, enabling it to adhere like a second skin and transfer intensely hydrating skin conditioners that transform complexions from dull to glowing in 20 minutes.

No Set-Up, No Clean-Up

Bel Mondoâs masks are infused with a rich blend of quality skin care ingredients. They require no set-up or clean-up, making them ultra convenient for consumers to apply at home and attractive for spa and beauty professionals to incorporate into facial services and achieve outstanding results.

âœThe appetite for cosmetics and personal care products in Middle East Gulf countries continues to grow,â noted Dr. Afaf Youssef, New Aspect President. âœIntroducing Bel Mondoâs innovative mask line now is right in step with lifestyle trends and changing behaviors. Consumers here are more and more focused on overall wellness; they are willing and able to invest in premium beauty products that can deliver youthful appearance and fit seamlessly into their daily lives.â

About Bel Mondo

Launched in 2011, Bel Mondo Beauty markets distinct beauty treatments through select retail and distribution channels. Our products are coveted by discerning beauty consumers who take every measure to have a more youthful, healthier skin appearance. Visit http://www.belmondobeauty.com for more information, and follow us on Facebook (http://www.facebook.com/BelMondoBeauty) and Twitter (http://twitter.com/#!/BelMondoBeauty).

About New Aspect

Established in 2007, New Aspect dynamically searches for innovative beauty products that satisfy the spirit of the companyâs succinct mission statement: âœyounger foreverâ. New Aspectâs sales channel includes five-star spas, specialty beauty shops, and select pharmacies throughout the Middle East region. The company operates its own retail outlets as well.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/10/prweb8863257.htm

Source: prweb

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