Athena(R) Water and the American Cancer Society Fight Back Against Breast Cancer
ATLANTA, Oct. 24, 2011 /PRNewswire/ — DS Waters of America, Inc. announced a multi-year giving commitment to help the American Cancer Society raise funds through the sale of Athena(R) bottled water to promote breast cancer awareness, education, research and patient care.
Athena(R), which was created for the cause(TM) by breast cancer survivor Trish May, empowers everyone to join the fight against breast cancer with a healthy and convenient bottle of water. Named for the Greek goddess of purity, wisdom and strength, Athena(R) is one of the newest brands in the Atlanta-based DS Waters family of bottled water products and delivery services.
“Athena is gaining recognition nationwide and is accomplishing what it was created to do: raise funds to fight breast cancer,” said DS Waters’ CEO Dillon Schickli. “We are proud to support the American Cancer Society and contribute funds so that more women can celebrate more birthdays.”
The collaboration with the American Cancer Society is effective immediately, extending through April 30, 2014. A minimum of $1 million related to the sale of Athena(R) will go to support breast cancer awareness, education and research by 2014.
“In addition to supporting research, this gift will help provide a wide range of support to women with breast cancer, including peer counseling from survivors, help with appearance-related side effects of treatment, transportation and lodging, and early detection education,” said Terry Music, chief mission delivery officer, American Cancer Society. “Through this commitment, DS Waters and Athena are helping make it possible for more women to stay well, get well, find cures, and fight back against breast cancer.”
In addition to the monetary contribution, Athena will support multiple Making Strides Against Breast Cancer(R) walks with donated bottled water products. In the fall of 2011, Athena will be the exclusive water sponsor at several walks across the U.S., including: Atlanta, GA; Orlando, FL; Louisville, KY; Arlington, TX; Northwest Arkansas; and Bellevue, WA.
For more information, please visit athenawater.com or facebook.com/athenawater.
About DS Waters:
DS Waters of America, Inc. (DS Waters) is a U.S. operated bottled water, water filtration and coffee service company. Headquartered in Atlanta, Georgia, the company’s products are produced at 28 company-managed production facilities and 10 supplier-managed facilities and delivered to over a million home, office and retail locations across the U.S. DS Waters is a leader in the home and office delivery of bottled water and several of our brands have been satisfying consumers for well over 100 years. The DS Waters products are sold under the brand names Alhambra(R), Athena(R), Belmont Springs(R), Crystal Springs(R), Hinckley Springs(R), Kentwood Springs(R), Mount Olympus(R), Nursery(R) Water, Sierra Springs(R), Sparkletts(R), and Roast2Coast(R), a coffee delivery service, as well as My Utapia(TM), a water filtration service. The company’s water product offerings include three and five gallon returnable bottles, one gallon, two and a half gallon and single serve bottles, as well as water coolers and water filtration units. DS Waters and its Associates provide safe drinking water to communities during emergencies such as hurricanes, fires, floods, droughts and other natural disasters. Visit water.com, nurserywater.com, myutapia.com or athenawater.com for more information.
SOURCE DS Waters of America, Inc.