Eppendorf AG Deploys a Strategic Information Management Solution on a Global Level
HAMBURG, Germany, November 3, 2011 /PRNewswire/ –
The Hamburg Life Science Specialist Opts For The Specialized PIM/MDM
Platform From Stibo Systems
Stibo Systems [http://www.stibosystems.com ], the Strategic Information
Management Technology and Solutions CompanyTM today announced that Eppendorf
AG based in Hamburg, has opted for the STEP platform in order to control all
strategic product information about its 5,000 products centrally. Employees
from around the world can now edit the company’s data by accessing from a
Eppendorf is a biotech company which develops, produces and distributes
systems for use in life-science research laboratories worldwide.
Its product range includes pipettes, equipment for DNA amplification,
centrifuges and systems for cell manipulation. Whether pipettes, centrifuges
and ultra-freezers, the products from Eppendorf are represented in virtually
every laboratory. Globally, approximately 2,600 people work for the company
that was established in 1945 in Hamburg. Since then, Eppendorf has continued
to grow and now has subsidiaries in 22 countries. Customers in the life
sciences and pharmaceutical industries and biotechnology research facilities
can select Eppendorf products in the catalogue that is published in ten
languages, or buy over the Internet or through select dealers or
alternatively can buy directly in their web shop.
To make its product communication as reliable and efficient as possible,
last year Eppendorf opted for the Stibo Systems STEP PIM/MDM system to
manage their strategic information assets.
Frank Thormahlen, Department Head of Technical Writing, leads the PIM
project and explains. “In our industry it is all about absolute precision
and reliability. The investigative methods and opportunities in the academic
and commercial research institutions are changing rapidly today. We respond
with the development of innovative equipment, materials and systems – their
market introduction and sales place the highest demands on our product
Eppendorf currently uses the STEP system as a central image database
system. For this purpose about 3,000 pictures have been collected from
various locations, such as CDs and DVDs, from CRM systems, Excel
spreadsheets and PowerPoint presentations. Step now serves as a reliable,
timely source for imaging data, which is accessible from anywhere. More than
100 employees from product management, IT and marketing have secure access
to the STEP system over a web application. As the next step, all further
product information will be added in order to supply the multilingual web
shop, Internet and catalogue production with data.
Manfred Heckt, Managing Director of Stibo Systems Germany, said: “Global
growth companies such as Eppendorf need to manage their strategic
information so that they can market their products very flexibly and
quickly. Otherwise errors and the shortcomings increase exponentially in the
master data. Particularly when it comes to the many language and country
settings, STEP is able to fulfil in terms of supplying all the output
channels with accurate data.”
About Stibo Systems
Stibo Systems is the worldwide market leader in strategic information
management technology and solutions. Stibo Systems’ STEP platform boasts a
flexible architecture that combines the power of master data management
(MDM) with product information management (PIM) to create a single trusted
asset called strategic information
, enabling organizations to manage their
information intelligence on a global scale through an integrated process.
Stibo Systems’ global customers include GE, Sears, Siemens, Trek and Thule.
Stibo Systems is a subsidiary of the privately held Stibo A/S group,
originally founded in 1794 with corporate headquarters in Aarhus, Denmark.
For more information, visit http://www.stibosystems.com.
Contact: Anne-Marie Gebbink Marketing Coordinator +45-89-39-11-11 firstname.lastname@example.org
SOURCE Stibo Systems