With Busy Summer Forecast Ahead, More Hotels Are Raising Hygiene Standards, Says UMF Corporation
CHICAGO, May 22, 2012 /PRNewswire/ — The hospitality industry is expecting a busy summer this year, and with the season set to kickoff over the Memorial Day weekend, more hotels and resorts are raising their hygiene standards – to the great satisfaction of customers, according George Clarke, CEO of UMF Corporation, a developer of infection prevention products.
“We’re seeing more hotels and resorts adopting environmental hygiene practices developed for the healthcare industry,” said Clarke.
He cites Starwood Hotels & Resorts Worldwide among the larger chains that are placing a high priority on guest safety and satisfaction by ensuring that infection prevention levels of cleaning be used in guest rooms.
“The fact is, community-acquired infections (CAIs), like healthcare-acquired infections (HAIs) in hospitals, have emerged as a serious public health concern,” Clarke said. “Germs, allergens and other types of contaminants are a potential issue for everyone who visits a hotel and resort property.”
Hospital-grade environmental hygiene practices include room specific color-coded products and one-per-room practices, which includes a color-specific product for each guest room and guest washroom, thereby ensuring that the washroom is isolated from other guest areas; an emphasis on high-touch surface cleaning; and a rigorous training and education regimen for relevant staff.
All these practices help to ensure safe environments for guests, and they also have a very positive impact on Guest Satisfaction Scores, according to Clarke.
“It’s no secret the role hygiene plays when people go about selecting a hotel,” he said, citing a survey last summer by Chubb Group Insurance Companies that found that cleanliness was the No. 1 most important factor to the average hotel guest in selecting, or returning to, a hotel – topping even price, location and security.
“No one wants to stay in a sick hotel room,” Clarke said.
Innovators and specialists in environmental hygiene, UMF Corporation delivers advanced, patented antimicrobial technology with industry-leading PerfectCLEAN® products, education, training, motivation and support. The company, headquartered in the Chicago area, is the only U.S. company that designs, engineers and manufactures high-performance fibers and accessories to help its customers meet tough new challenges in public health and safety. UMF Corporation is the annual sponsor of the Hygiene Specialist(TM) Excellence award to acknowledge the invaluable contributions of ES. For more information, visit http://www.perfectclean.com.
CONTACT: Kenneth Swoyer, +1-847-424-1256, firstname.lastname@example.org
SOURCE UMF Corporation