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Brilliant Nutrition and Youngevity, Inc. Support Proposed FDA Rule to Mandate Selenium in Infant Formula

June 27, 2013

On June 19, 2013, Emord & Associates, on behalf of Youngevity, Inc., filed a comment to FDA’s proposed rule, “Infant Formula: The Addition of Minimum and Maximum Levels of Selenium to Infant Formula and Related Labeling Requirements.” If adopted, the rule would require inclusion of selenium as an essential nutrient in infant formula.

Colorado Springs, CO (PRWEB) June 26, 2013

On June 19, 2013, Emord & Associates, on behalf of Youngevity, Inc., filed a comment to FDA’s proposed rule, “Infant Formula: The Addition of Minimum and Maximum Levels of Selenium to Infant Formula and Related Labeling Requirements.”

If adopted, the rule would require inclusion of selenium as an essential nutrient in infant formula.

FDA concluded that selenium is “an essential trace element for humans,” referencing selenium’s proven ability to defend against “oxidative stress, regulation of thyroid hormone action, and regulation of the oxidation/reduction status of vitamin C and other molecules.” Given the possibility of selenium deficiencies in infants from reduced maternal intake, selenium supplementation ensures that infants and young children receive ample amounts of this essential nutritive component.

Brilliant Nutrition & Youngevity market selenium-containing dietary supplements and has provided innovative health enhancing products, including dietary supplements, to customers worldwide since 1991. Youngevity is the only company of its kind to have obtained a qualified health claim for selenium following submission of a health claim petition in 2002 and again in 2008.

In support of its comment to the FDA, Youngevity included an evaluation by noted researcher, chemist, and scholar, Dr. G.N. Schrauzer, Ph.D. In reliance on Dr. Schrauzer’s expert opinion, Youngevity recommended to the agency that it require the use of an organic form of selenium, selenomethionine, which provides greater health benefits to humans than does the mineral’s inorganic form, sodium selenate.

The FDA will accept comments on the proposed rule thru July 1, 2013. A copy of the comment and exhibits are available here.

Brilliant Nutrition, the leader in mineral based nutrition solutions, offers a wide range of individual supplements and supplement packs to help individuals reach health goals. To shop our vitamin and mineral supplements, visit http://www.brilliantnutrition.com and follow us on Facebook for health news and tips.

About Brilliant Nutrition:

Since 1997, Brilliant Nutrition has served more than 300,000 clients from around the globe, providing education, support and customized nutritional plans to address wellness concerns including blood sugar issues, hormone support, healthy weight loss, healthy weight gain and much more. With our expertise and network of experienced professionals, our clients and partners have access to decades of real life experience and hundreds of effective nutrients and nutrient groupings.

Brilliant Nutrition also partners with select naturopathic and medical professionals who have access to our vast array of products and consultation services. For healthcare professionals who would like to integrate nutritional prescriptions for patients instead of, or in concert with pharmaceutical prescriptions, we provide clinical information, administrative support, and even profits to their practices.

For the original version on PRWeb visit: http://www.prweb.com/releases/2013/6/prweb10873686.htm


Source: prweb



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