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Last updated on April 17, 2014 at 1:21 EDT

Arthritis Society urges Canadians to “Share The Pain”

October 21, 2013

Society Launches National Conversation on Living With Arthritis

www.ThePain.ca; 1-855-599-PAIN; #ThePain

TORONTO, Oct. 21, 2013 /CNW/ – The Arthritis Society today launched a
nationwide campaign to urge Canadians to speak up and “Share The Pain”
they experience in living with arthritis. The Society is aiming to
change the conversation about arthritis and trigger a candid, national
discussion on the reality of a disease that affects millions of
Canadians of every age.

“We want to hear from the more than 4.6 million Canadians who live with
the pain of arthritis each and every day – whether it is physical,
emotional or financial pain. More than that, we want offer them a place
to speak up, to share their stories and to inspire solutions,” said
Janet Yale, president and CEO of The Arthritis Society.

The campaign website can be found at www.ThePain.ca. The site offers a national exchange of experiences including tools to
comment and “like” the stories of others.

To cast as wide a net as possible, stories can be shared in a wide
variety of ways:

        --  Toll free line: 1-855-599-PAIN
        --  Twitter using hashtag  #ThePain
        --  Facebook at
            www.facebook.com/ArthritisSociety

“I wish this tool had been around when my disease was first diagnosed,”
added Sara Lebensold, a 31-year-old from Toronto who lives with chronic
pain from palindromic rheumatoid arthritis. “Having the support of a
community of people going through the same things I am, their insights,
inspiration – even just a sympathetic ear would have made a huge
difference for me in coming to terms with my arthritis and taking back
ownership of my life. It’s empowering to know that I can access that
support – and support others in turn – just by sharing my story.”

The campaign launch is part of The Arthritis Society’s 65th anniversary
and a renewed focus for The Society to set lives in motion in all
aspects of life including home, work and play. This means developing
focused solutions for clearly defined problems.

“We believe we can change perceptions that others hold about this
disease through a national conversation about the reality of living
with arthritis,” continued Yale. “As we like to say, we have arthritis
but it doesn’t have us.”

ABOUT THE ARTHRITIS SOCIETY

The Arthritis Society has been setting lives in motion for over 65
years. Dedicated to a vision of living well while creating a future
without arthritis, The Society is Canada’s principal health charity
providing education, programs and support to the over 4.6 million
Canadians living with arthritis. Since its founding in 1948, The
Society has been the largest non-government funder of arthritis
research in Canada, investing more than $185 million in projects that
have led to breakthroughs in the diagnosis, treatment and care of
people with arthritis. For more information and to make a donation,
visit www.arthritis.ca.

SOURCE Arthritis Society


Source: PR Newswire