Muscle Warfare International Inc. issues Shareholder letter from the CEO
WELLINGTON, Florida, November 12, 2013 /PRNewswire/ –
Muscle Warfare International, Inc [http://www.venuemedia.net ] (OTC: MWAR) is a
cutting edge sports nutrition manufacturer that is passionately driven to create and
distribute the absolute highest quality products in the marketplace. Every product we
develop has been forged with great experience and focus on maximizing product efficacy for
real world results. Furthermore, Muscle Warfare products are rigorously tested by top
testing labs to help insure them free of banned substances. We are truly committed to
helping all athletes achieve and surpass their highest goals and potential.
Dear Valued Muscle Warfare International Shareholder,
I want to personally thank you for being a Muscle Warfare International, Inc.
shareholder. We are excited about the past year of 2013 and look forward to the future of
our Company in 2014 and beyond. I would like to outline some of the events from 2013 and
our plans for the coming future.
a) We changed the trading symbol and name to Muscle Warfare International, Inc. and OTC: MWAR b) MWAR was up-listed from Limited to Current status c) MWAR started filing disclosure statements along with financials. d) MWAR passed FDA inspection (The inspection included a complete facility inspection, which reviewed written and executed standard operating procedures including quality control systems. The FDA completed the inspection and filed a report stating there were no deficiencies observed during their inspection.) e) Muscle Warfare International, Inc. Announces the Launch of products at Select GNC Store Locations throughout the Nation. f) Muscle Warfare and Fitness First USA, Announced the New "SALUTE THE TROOPS" Initiative! g) Muscle Warfare Announces Landmark Deal "Down Under" With Nutri-Sups Worldwide! h) Muscle Warfare & Europa Sports Products Launch "SUMMER SLAM" Sales Promotion Initiative! i) Muscle Warfare Announces International Distribution Deal out of the United Kingdom with UK Partner Power Body Nutrition Ltd. j) Muscle Warfare International Inc. Acquires Company in the Nutritional Supplement Industry that has been conducting business since 2002, has been a past recipient of the GNC rising star award and in its top performing year, hit $9,900,000 (nine million nine hundred thousand) in top line sales. k) Muscle Warfare International Inc. Acquires its 3rd Company in the Nutritional Supplement Industry. The company has been conducting business since 2007, the company is a mail order nutritional supplement firm that sells and distributes product via websites and phone orders. Annual revenue varies from year to year with consistent low overhead and has been profitable for 6 years of operation. l) Muscle Warfare International Inc. releases investor information for 506 Capital Raise.
Future Goals and Vision
The Muscle Warfare team is focused on continuing to develop the most effective sports
nutrition products of the highest quality and distribute them effectively and efficiently
worldwide. We have gained many years of experience watching various companies achieve top
tier levels of sales and performance. During the past 13 years, we have developed many of
our own groundbreaking marketing innovations, specialized formulations and introduced key
ingredients in the sports nutrition space. The CEO is well recognized as a leader in
product innovation and development. We will continue this passion for result orientated
products and inventions that yield unmatched results for all athletes.
Our growth goals are to quickly become a globally recognized brand and leader in the
sports nutrition field. This includes goals of a growing presence in top retail chains
such as GNC and The Vitamin Shoppe. Additionally, our focus is to have substantial and
continually increasing presence in national and regional gym chains, regional and local
sports nutrition specialty shops, along with strong placement in all online web retailers
with great product placement in every distribution channel. Global growth plans, which
encompass gaining a substantial share in this expanding market has already been a strong
objective. Muscle Warfare is already recognized globally and widely distributed in major
markets such as Australia, The UK, in Scandinavia, Brazil, The Middle East, Russia and
many other key International regions. We are currently developing a high traffic website
and online marketing programs that will kick-off in short order. Ultimately, this will
lead to high brand awareness and increasing global sales once our marketing engine is
operating at full capacity.
We have a proprietary business plan to utilize proven industry tactics used by several
notable competitors to obtain quick success in the market, with minimal investment. We
plan to make efficient use of funds raised to quickly grow sales and profits
substantially. We plan to use investment capital very wisely, limiting excessive salaries
to employees, controlling operational costs by obtaining best possible terms and pricing
from manufacturers, not overpaying and utilizing endorsements. Only specialized, use of
select athletes to endorse our products will be considered and negotiated wisely. We are a
business with a plan, not to burn through money, just simply use it in an efficient manner
that only comes from years of insight, industry study and opportunity recognition. With
proper funding, we anticipate to dramatically outperform both growth and profitability of
similar companies in the space such.
Daniel Amato, President and CEO of Muscle Warfare International, Inc. stated “I am
very excited about the year of 2013 that is coming to an end and look forward to the
future years upon us. Muscle Warfare is in the growth stage of our company and spending
money on advertising, acquiring inventory, attending trade shows and building a strong and
viable sales team. We will continue to search for areas to improve within MWAR and
continue to increase our revenues as well as profits.”
The Sports Nutrition Market is among the fastest growing and was one of the most
resilient markets since the 2007 market downturn, experiencing impressive growth during
this entire period. This strong and rapid market growth is forecasted by experts to
continue for years to come due to continued and growing use and promotion of these
products by elite professional athletes and bodybuilders. In addition, the amateur athlete
market continues to expand and grow which is increasing the use of these products; this
segment is expected to exceed $6 billion by 2018 according to the most recent Consumer
Some of Muscle Warfare clients consist of GNC, Inc. [http://www.gnc.com ], Vitamin
Shoppe [http://www.vitaminshoppe.com ], Europa Sports Products [http://europa.eu ],
Fitness First USA [http://www.fitnessfirstusa.com ], Amazon
and many others. Our sales team is consistently acquiring new clients
through our sales process, advertising and trade shows as well as social media.
About Muscle Warfare International, Inc
(MWAR) Founded in 1985 and headquartered in Wellington, Florida, United States, our
business model is to research, evaluate, and acquire profitable private firms in the
business segments of sports nutrition, energy, and business services for the benefit of
our shareholders. By providing the financial and human capital necessary to deal with the
overwhelming administrative, planning, governance, compliance, and regulatory issues that
abound, our partners can focus their energy and flourish.
Stay up-to-date with current events by joining Muscle Warfare International, Inc.
E-Mail Alert List. Join by going to the following: email@example.com
FORWARD-LOOKING STATEMENT: This press release contains forward-looking statements,
including expected industry patterns and other financial and business results that involve
known and unknown risks, uncertainties and other factors that may cause our actual
results, levels of activity, performance or achievements to differ materially from results
expressed or implied by this press release. Such risk factors include, among others: the
sustainability of recent growth rates in the holding industry; the positioning of Muscle
Warfare International, Inc. in the market; ability to integrate acquired companies and
technology; ability to retain key employees; ability to successfully combine product
offerings and customer acceptance of combined products; general market conditions,
fluctuations in currency exchange rates, changes to operating systems and product strategy
by vendors of operating systems; and whether Muscle Warfare International, Inc. can
successfully gain market acceptance. Actual results may differ materially from those
contained in the forward-looking statements in this press release.
Investor Contact Information: Freebird USA, Inc. Phone: +1(888)391-9459 Fax: +1(888)391-9353 Email: firstname.lastname@example.org
SOURCE Muscle Warfare International, Inc