Beaute de Maman® Brand Raises the Bar on Natural Ingredients
Beaute de Maman® brand embarking on major effort to further raise its level of naturally-derived ingredients to well beyond the industry standards
WESTPORT, Conn., March 4, 2014 /PRNewswire/ — TriStar Wellness Solutions, Inc. (OTCQB: TWSI), a diversified health and wellness company, is pleased to announce that it is launching a major product enhancement initiative to further elevate the percent of naturally derived ingredients in its Beauté de Maman(®) brand of beauty and wellness products for pregnant and nursing women, from current industry norms to 95%+ — a new standard. The product enhancement effort, which has already been completed for 20% of the line, will further differentiate the Beauté de Maman(®) brand in the marketplace.
The Beauté de Maman(® )brand will be introducing the new formulas in 2014 as it significantly expands its distribution base in national drug chains, and leading grocery and natural food stores.
The Beauté de Maman(® )brand was created by an OB/GYN for her patients, and the 2014 enhancement initiative maintains that original purpose by not only providing highly effective products, but also ensuring manufacturing processes and the naturally-derived ingredients used meet the highest standards as defined by leading independent groups.
The enhanced formulations are based on extensive research and product development testing led by Dr. Pradip Mookerjee, TWSI’s Chief Technology Advisor, Dr. Robert J. Verdicchio, a recognized leader in natural product formulations and former Johnson and Johnson Research Fellow, and Dr. Michelle Brown, the founder of Beauté de Maman(®).
John Linderman, President and CEO of TWSI, commented “We are committed to leading the industry with superior products and communication that help pregnant and nursing women understand the concerns that doctors have regarding certain ingredients and have confidence in the products they select. Our 2014 product enhancement imitative is another example of that commitment.”
About TriStar Wellness Solutions®
TriStar Wellness Solutions®, Inc. (TWSI) is a health and wellness company that targets under-met consumer opportunities in the consumer and professional marketplace. Its core strategy plans to meet the growing demand for personalized, health care solutions by leveraging proprietary innovation and technology with the rapid transformation of the healthcare marketplace to create innovative, science based solutions and brands. TriStar owns the Beauté de Maman(®) brand of women’s health products (www.beautedemaman.com). Additional information is available at www.tstarwellness.com.
This press release for TriStar Wellness Solutions, Inc. contains forward-looking statements. Generally, you can identify these statements because they use words like “anticipates,” “believes,” “expects,” “future,” “intends,” “plans,” and similar terms. These statements reflect only our current expectations. Although we do not make forward-looking statements unless we believe we have a reasonable basis for doing so, we cannot guarantee their accuracy and actual results may differ materially from those we anticipated due to a number of uncertainties, many of which are unforeseen, including, among others, the risks we face as described our filings with the Securities and Exchange Commission. You should not place undue reliance on these forward-looking statements which apply only as of the date of this press release. To the extent that such statements are not recitations of historical fact, such statements constitute forward-looking statements that, by definition, involve risks and uncertainties. In any forward-looking statement where we express an expectation or belief as to future results or events, such expectation or belief is expressed in good faith and believed to have a reasonable basis, but there can be no assurance that the statement of expectation of belief will be accomplished.
TriStar Wellness Solutions, Inc.
SOURCE TriStar Wellness Solutions