Drip Drop Wins 2014 Edison Award
Drip Drop’s Breakthrough Hydration Solution Recognized at Edison Awards Gala on April 30, 2014, in San Francisco
SAN FRANCISCO, May 2, 2014 /PRNewswire/ — Drip Drop, the first oral rehydration solution (ORS) to combine medical standards of rehydration therapy and excellent taste, today announced it won a 2014 Edison Award(TM) last night at their eponymous gala in San Francisco. The distinguished awards, inspired by Thomas Edison’s persistence and inventiveness, recognize innovation, creativity, and ingenuity in the global economy.
“Drip Drop is honored to be a 2014 Edison Award winner,” said Drip Drop CEO Doug Wolf. “We believe Drip Drop ORS is a breakthrough in hydration science that belongs in every medicine cabinet and doctor’s office in America. We look forward to realizing that goal, and working toward ending suffering caused by dehydration worldwide.”
Drip Drop’s origins date back to the front lines of humanitarian relief. As a student at the Mayo Medical School, Drip Drop Founder, Dr. Eduardo Dolhun, witnessed scores of people dying unnecessarily from Cholera-induced dehydration while on a relief mission in Guatemala. Seeking a swift response, Dr. Dolhun first witnessed the power of Oral Rehydration Solutions (ORS) to save lives where other methods had failed. Dr. Dolhun returned to the United States determined to make ORS a viable rehydration solution for consumers and healthcare professionals alike. Drip Drop became available to consumers beginning in 2010 and will launch in retail locations across the country this coming August.
The Edison Awards(TM) are among the most prestigious accolades honoring excellence in new product and service development, marketing, human-centered design and innovation. Unique to the world of award programs, the Edison Awards(TM) are focused on the innovators as much as the innovations. Award winners represent “game changing” products, services and excellence and leadership in innovation around four criteria: Concept, Value, Delivery and Impact. An Edison Award represents significant value to the award winner and to the cause of innovation.
“It’s exciting to see companies like Drip Drop continuing Thomas Edison’s legacy of challenging conventional thinking,” said Frank Bonafilia, Edison Awards’ executive director. “Edison Awards recognizes the game-changing products and services, and the teams that brought them to consumers.”
Award winners were announced April 30, 2014, at the Edison Awards Annual Gala, held in the historic Julia Morgan Ballroom in San Francisco, CA.
About the Edison Awards
Edison Award nominees are judged by more than 3,000 senior business executives and academics from across the nation whose votes acknowledge the Finalists’ success in meeting the award’s stringent criteria of quality. The voting panel includes members of:
American Association of Advertising Assoc. of Technology Mgmt & Agencies (4As) Applied Engineering (ATMAE) ------------- -------------------------- Chief Marketing Officer Council Past Edison Award Winners (CMO) ---- Design Management Institute (DMI) Senior Level Marketers -------------------------------- ---------------------- American Productivity & Quality Scientists Center (APQC) ------------ American Society of Mechanical Designers Engineers (ASME) --------------- Georgia State Marketing Roundtable Engineers (GSU) ---- Product Development & Management Academics Association (PDMA)
The Edison Awards is a program conducted by Edison Universe, a 501 (c)(3) charitable organization dedicated to fostering future innovators. The 2014 Edison Awards are sponsored by Ipsos. For more information about the Edison Awards, Edison Universe, and a list of winners, visit www.edisonawards.com.
About Drip Drop
Drip Drop is the first ORS formula to combine medical standards of rehydration therapy and excellent taste. Our patented scientific formula improves upon international ORS standards, conforming to proven ratios of salts, sugars, potassium, and other ingredients. Drip Drop precisely combines all those ingredients to maximize both taste and efficacy; this golden ratio of ingredients means Drip Drop hydrates better and faster than anything else on the market.
Drip Drop’s innovative formula has been adopted early on by an elite group of users including US Special Forces, Olympians and top-flight athletes, Stanford University Medical Center, The Mayo Clinic, UCSF Medical Center, and leading national pharmacies.
Coming soon to retail locations across the U.S., Drip Drop lemon and berry flavors are now available at Amazon, select Walgreens, and DripDrop.com. To find a store location, or for more information, visit www.dripdrop.com.
SOURCE Drip Drop