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Ten Atlanta Women Enter L A Weight Loss Controltrim Challenge With One Goal: To Lose

Posted on: Friday, 16 November 2007, 15:00 CST

Atlanta might be the first city in the United States to host a race where contestants want to lose. But that's precisely the point of the first-ever "Atlanta Controltrim Weight Loss Challenge," sponsored by the L A Weight Loss program. The race features 10 women eager to regain their health by competing against each other--and the calendar--to make their weight loss dreams a reality. Two special prizes wait at the finish line: Women who meet their goal weight by May 16, 2008 will be reimbursed for the program fee, while one grand prize winner will take home a $1,000 new wardrobe shopping spree.

The race guidelines are simple: Meet with an L A Weight Loss counselor one-on-one for sound nutritional advice, custom meal planning, and supportive counseling three times a week. Weigh-in once a week at the L A Weight Loss Center. Maintain a daily diary of meal plans. And finally, incorporate Controltrim into their everyday cooking.

"Truly healthy, effective, long-term weight loss requires more effort than simply stepping on a scale every once in a while," says Diane Lassiter, Director Corporate Operations for the Atlanta L A Weight Loss market. "We will teach these 10 women how to eat to live, rather than live to eat. That's why we're confident that, in six months, they'll not only overcome this center's challenge, but also conquer their own lifelong struggles with weight, and be happy and healthy for a long time to come."

Meet the 10 women stepping up for their dramatic transformations:

Alora Gaddy, 50, starting weight is 188 pounds. Alora is striving to match her age in weight loss by losing 50 pounds. Her motivation is to reduce her cholesterol and blood pressure levels and spend more time with her grandchildren.

Dawn Fleming, 54, starting weight is 190 pounds. Dawn is aiming to lose 60 pounds and improve her health. Fast food has always been her challenge, but now she's facing a new one. And if she wins, she could be on her way to Hawaii, the reward promised by her husband.

Kari Conkle, 48, starting weight is 188 pounds. Kari is the mother of former Miss Teen Georgia, and wants people to know that daughter Katie looks just like her mother. With a goal of losing 40 pounds, Kari might be only six months away from carrying her own winning crown.

Susie Powell, 47, starting weight is 224 pounds. Susie has found love in an unexpected place. She's been dating an American soldier fighting overseas, online. With his homecoming fast approaching, Susie wants to drop 60 pounds and give him a real hero's welcome.

Sharie Rhea, 48, starting weight is 171 pounds. Sharie has been yo-yo dieting all her life. But the recent birth of her grandson has kicked her into action to lose weight and get healthy so she can watch him grow up. Sharie's looking forward to getting personalized support from L A Weight Loss, and believes it's the ticket to help her lose 40 pounds.

Matilda Tuma, 37, starting weight is 198 pounds. Matilda never wanted to give up her favorite foods, and has become frustrated with fad diets. But L A Weight Loss has given her new hope to reach her goal of losing 50 pounds. With renewed determination, Matilda will be a strong competitor.

Theresa Conklin, 46, starting weight is 182 pounds. Theresa comes from a long line of Italian cooks, which made it easy for her to pack on extra pounds. After an unsuccessful experience dress shopping for her son's wedding, Theresa knew it was time to drop 40 pounds with L A Weight Loss. This mother of the groom will never look so good!

Tina Tucker, 35, starting weight is 224 pounds. Sick and tired of yo-yo dieting all her life, Tina is excited to be part of the Atlanta Controltrim Weight Loss Challenge. She feels losing 54 pounds will save her marriage, as her husband, Lynn, constantly complains about her weight. Tina is also excited to inspire other people with her weight loss success on the challenge.

Thelia Stevens, 43, starting weight is 213 pounds. As a teacher for the past 12 years, Thelia is looking to a change her profession to human resources, but needs the right look to do it. Her goal for the challenge is to lose 60 pounds, and the reward of a $1,000 shopping spree is exactly what Thelia needs to stay motivated.

Pamela Kennard-Hil, 47, starting weight is 201 pounds. After the sudden passing of her husband two and a half years ago, Pamela became the sole support for her four children. Stressed, she turned to food for comfort, and gained weight. Now Pamela's looking to regain her life by losing 50 pounds. She feels the Controltrim challenge will motivate her to lose the weight so she can be a healthier person and better mom.

The L A Weight Loss combination of professional weight loss counseling with personalized meal plans provides a healthy and balanced approach to weight loss that ensures success. With centers located in the U.S., Canada, and Australia, L A Weight Loss has helped nearly 2 million people worldwide achieve and maintain their weight loss goals, and significantly improve their quality of life.

For more information on the Atlanta Controltrim Weight Loss Challenge, or to speak with one of the women in the challenge, please contact Jackie Zima at Gregory FCA at Jackie@GregoryFCA.com, 610-642-8253 ext. 138, or 215-534-2973 (mobile). To view the weight loss challenge contestants before photos, visit http://snurl.com/ControltrimChallenge.

ABOUT L A WEIGHT LOSS

L A Weight Loss has helped more than 2 million people through customized meal plans, a balanced diet, and one-on-one weight loss counseling. The company is based in Horsham, Pa. For more information, visit www.LA-WeightLoss.com.

Source: Business Wire

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