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Last updated on May 28, 2012 at 21:34 EDT

New Organic Bistro Placement in Premium Northern California Retailer

March 5, 2008
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Callaway Consumer Products has announced that its Organic Bistro Whole Life Meal line of single-serving frozen meals is now available in Raley’s, Bel Air Markets and Nob Hill Foods. By adding the element of frozen convenience to its healthy, balanced and creative recipes, Organic Bistro’s approach aligns nicely with Raley’s goal to provide busy, health-conscientious families with delicious, easy meal ideas at an everyday value.

“We are especially impressed by Raley’s commitment to encourage and support a healthy lifestyle for their shoppers through their Well For Life program led by in-house Corporate Dietitian, Earline Griffith,” says Founder/CEO Laryn Callaway, N.D. “I created Organic Bistro Whole Life Meals to provide a convenient solution for people who are looking to eat truly healthful meals, and our partnership with Raley’s goes a long way to help us reach these shoppers.”

Each Organic Bistro recipe is a creative combination of whole grains, vegetables and a lean protein with seasonings and sauces to deliver a delightful culinary experience that’s both satisfying and healthful. “We create meals based on what we put in, not what we leave out,” continues Dr. Callaway. “We know that by using organic and natural ingredients our meals are not only nutritionally richer, but have more flavor without adding salt or artificial flavorings and preservatives.”

All Organic Bistro meals are also Gluten-free and Low Glycemic. “We’re proud of our healthful approach, and invite everyone to take a close look at the ingredients and nutrition facts panels on our packages,” says Dr. Callaway. “We think your health is worth the care and attention to detail we put into every recipe.”

Organic Bistro meals available at Raley’s include Wild Salmon, Savory Turkey, Sockeye Salmon Cakes, Chicken Citron, Ginger Chicken and Pescado Veracruz.

To find out more about Organic Bistro Whole Life Meals, please visit www.theorganicbistro.com.