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Nestle and BodyMedia Enter into Partnership to Promote SenseWear WMS

Posted on: Tuesday, 8 July 2008, 09:00 CDT

Nestle HealthCare Nutrition and BodyMedia have formed a strategic partnership to promote SenseWear WMS solution to clinics using Optifast, Nestle's medically monitored weight loss program.

According to the companies, the Optifast program offers comprehensive weight loss options. This program combines support and counseling, lifestyle education, and medical monitoring with meal replacements to help people lose weight and reduce weight-related health risks.

SenseWear WMS, on the other hand, gives health professionals a tool to teach patients how their day-to-day activity, nutrition and sleep habits help or hinder weight loss progress. The solution promotes patient self-care and enables practitioners to offer short-term metabolic and lifestyle assessments as well as more effective and educational weight-management programs, the companies added.

Sean Foster, vice president of marketing at Nestle HealthCare Nutrition, said: "Combining Optifast and SenseWear enables weight loss clinics to offer the Optifast meal replacement programs with comprehensive lifestyle education through personal body monitoring. We feel strongly that these complementary solutions will help patients lose weight, while allowing them to truly understand what it takes to achieve calorie balance by having personal data to assist in keeping the weight off."


Source: Datamonitor

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