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Publicis Selling Solutions Group President Rick Keefer Selected One of PharmaVOICE’s 100 Most Inspiring People In the Life Sciences Industry in 2008

August 19, 2008

Rick Keefer, President of Publicis Selling Solutions Group, has been selected by PharmaVOICE as one of the “100 Most Inspiring People in the Life-Sciences Industry in 2008.” Publicis Selling Solutions Group–a leading provider of sales and clinical teams for the pharmaceutical and biotech industry–is a Publicis Healthcare Communications Group (PHCG) company.

The honor was announced in the July/August issue of PharmaVOICE, which annually pays tribute to the top leaders in all areas of the pharmaceutical industry. Candidates were nominated by peers, and then evaluated by a panel of PharmaVOICE editors on their proven ability to inspire, motivate and influence greatness in corporate leadership, research and development, technology, creativity, marketing and strategy within the life sciences. Nominees were also evaluated on their commitment and service to their colleagues, companies and communities.

“Despite obstacles, these movers and shakers have shouldered the mantle of responsibility and are changing the industry for the better,” the PharmaVOICE editors wrote, adding. “Aside from Rick Keefer’s broad knowledge and expertise of the healthcare industry that allows him to run a successful business, it is his unwavering focus on customer service that helps differentiate Publicis Selling Solutions Group.”

A veteran with over three decades of sales management experience, Keefer has served in the pharma and healthcare business since 1975 working for Pharmacia, Wyeth-Ayerst Laboratories, A.H. Robins Company, and Biovail Pharmaceutical. He joined Publicis Selling Solutions Group in August 2006.

The editors also cited Rick’s commitment to others as a reason for his selection to the PharmaVOICE 100. Keefer serves on the HBA Metro Chapter Board, and initiated Publicis Selling Solutions Group’s quarterly volunteer days, during which employees contribute a day of service to a local nonprofit group. He also a supporter of Isles Inc., a greater Trenton, NJ, area nonprofit organization that facilitates asset creation for low-wealth families and restoration of the environment.

For more information, please contact Susan Johnson at (609) 896-4771 or visit our website at www.psellingsolutions.com.

For full details on Mr. Keefer’s selection to the PharmaVOICE 100, please visit: www.pharmavoice.com/pdfs/PV100/PV0708_PharmaVOICE_Keefer.pdf

About Publicis Selling Solutions Group

Publicis Selling Solutions Group offers a comprehensive range of sales, service, clinical, and managed markets offerings for pharmaceutical and biotech companies. Through its divisions–which include Publicis Selling Solutions, Publicis Clinical Health Partners, Publicis Managed Markets, Total Learning Concepts, and Publicis Healthcare Recruiting–the organization delivers messages to all touch-points on the healthcare continuum from healthcare professionals and managed markets to patients and caregivers. The group’s range of services includes field sales teams and support services, recruiting, sales training and content development, clinical health educators, and managed markets account teams. Publicis Selling Solutions Group is a Publicis Healthcare Communications Group company. Website: www.psellingsolutions.com

About Publicis Healthcare Communications Group

Publicis Healthcare Communications Group (PHCG), a member of Publicis Groupe SA, is one of the largest healthcare communications groups in the world with over 2,700 employees located in 10 countries. Worldwide healthcare services include advertising, medical education, sales and marketing, and medical and scientific affairs. PHCG offers its clients a strategic partnership, a strong focus on ensuring value for their marketing spend, and exceptional performance on their assignments. Website: www.publicishealthcare.com

Publicis Groupe (Euronext Paris: FR0000130577) is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals.

The Groupe offers local and international clients a complete range of communication services, from advertising, through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty; to media consultancy and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services (SAMS) offering healthcare communications, corporate and financial communications, public relations, CRM and direct marketing, event communications, sports marketing and multicultural communications. Website: www.publicisgroupe.com




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