September 1, 2008

Sodexo to Launch New Nutrition Program

Sodexo, a foodservice and facilities management company, has announced that it will launch The Balanced Way, a proprietary health and nutrition program.

The company said that the new program encourages students to adopt healthy behavior, and helps them in getting a pre-plated balanced meal in their dining hall.

According to the company, the plate is half vegetables and fruit, one-quarter protein, and one-quarter whole-grain carbohydrates. The Balanced Way is based on the theory of calorie density from the nutrition program 'Fill Up Not Out', which offers meals that are low in calories, fat and sugar, high in fiber and nutrients.

Tom Post, president of campus dining at Sodexo, said: "Sodexo is blazing a trail in campus dining by promoting favorite foods that are nutritious and healthy because we know lessons learned in college last a lifetime. Our nutrition focus teaches people what to eat, rather than what not to eat. This key difference is part of our proprietary program that we've created with a nutrition expert, Franceen Friefeld. This fall, students on many campuses we serve will have no excuse for gaining that extra inch!"

The Balanced Way was piloted on 11 campuses for two years, and was used by more than 50% of cafeteria diners. The Balanced Way will be launched in the autumn of 2008 in the US.