• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Diabetics: Attitudes and Behaviors in the United States 2008

Posted on: Wednesday, 17 September 2008, 15:00 CDT

Research and Markets (http://www.researchandmarkets.com/research/06345f/diabetics_attitud) has announced the addition of the "Diabetics: Attitudes and Behaviors in the United States 2008" report to their offering.

Diabetes is a highly complex disease that entails a range of screening methods, treatment, monitoring, and management. Comprised of pre-diabetes, Type 1 (an autoimmune disease) and Type 2 (a metabolic disorder), diabetes affects 23.6 million people in the U.S., with another 57 million considered pre-diabetic, which typically evolves into Type 2.

This report analyzes the prevalence, incidence, monitoring and treatment involved in managing diabetes, and also provides analysis of:

-- The risk factors for contraction, including overweight/obesity, age, ethnicity, family history of diabetes, high blood pressure and high cholesterol, as well as other factors

-- The overall national costs of managing the condition

-- The growth of the monitoring market through FDMx channels and direct suppliers

-- Competition between glucose monitor manufacturers, which strive to make monitoring glucose levels more convenient and painless through a range of technical innovations

-- Drivers for the diabetic market, including population growth among key demographics such as older Americans and ethnic groups

-- Innovations in glucose delivery

-- The nature of marketing to diabetics

Key Topics Covered: - Scope and Themes - Competitive context - Consumer attitudes and beliefs - Competitive Context - Market Drivers - Sedentary lifestyle - Innovation and Innovators - Marketing to Diabetics - Diabetes Diagnosis - Coping with Diabetes Diagnosis - Meals and Eating - Exercising - Medication - Attitudes towards needles and injections, insulin - Avoiding Diabetes - Appendix: Other Useful Consumer Tables Companies Mentioned: - Centers for Disease Control and Prevention - Food and Drug Administration - American Diabetes Association - Weight Watchers International Inc. - Wal-Mart Stores (USA) - Lifescan, Inc. - NutriSystem, Inc. - U.S. Bureau of the Census - Jenny Craig Inc. - John David Group - World Health Organization - National Institutes of Health - American Obesity Association - National Kidney Disease Education Program (NKDEP) - Juvenile Diabetes Research Foundation International (JDRF) - National Institute of Diabetes and Digestive and Kidney Diseases - Pfizer Consumer Health Care Group (US) - U.S. Bureau of Labor Statistics - Johnson & Johnson - Dunkin' Brands - Social Security Administration

For more information visit http://www.researchandmarkets.com/research/06345f/diabetics_attitud

Source: Business Wire

More News in this Category