September 26, 2008
Petite Amie(TM) Cycle Kits(TM) From Hygeia(TM) Now Available at CVS
Hygeia Personal Care Products, Inc. today announced that its Petite Amie Cycle Kits line is now available for purchase online at CVS.com and will be in select CVS West Coast stores in the coming weeks. CVS is the latest chain to join retail leaders such as Target to carry the line.
Since its launch late last summer, "Petite Amie has become 'the brand' for both teens and their moms to turn to during one of life's most difficult transitions both emotionally and physically -- puberty," states Toyna J. Chin, Founder and President.
Petite Amie is the only brand exclusively geared to today's girl-on-the-verge. The company's first products -- Cycle Kits dismisses old fashioned notions of feminine care products -- and changes how girls and young women deal with their periods by providing them with everything they need to get through their period with confidence, comfort and style.
About Petite Amie from Hygeia Personal Care Products, Inc.
Based in San Francisco, Hygeia markets safe, innovative products for today's young women. The company provides products, valuable original content on puberty as well as tools and support for those who seek information under the Petite Amie lifestyle brand name.
For additional information visit www.hygeiapcp.com and www.mypetiteamie.com
About CVS Corporation
CVS is America's largest retail pharmacy, operating more than 5,400 retail and specialty pharmacy stores in 36 states and the District of Columbia. With more than 40 years of dynamic growth in the retail pharmacy industry, CVS is committed to being the easiest pharmacy retailer for customers to use. CVS has created innovative approaches to serve the healthcare needs of all customers through its CVS/pharmacy stores; its online pharmacy, CVS.com; and its pharmacy benefit management, mail order and specialty pharmacy subsidiary, PharmaCare. General information about CVS is available through the Investor Relations portion of the Company's website, at http://investor.CVS.com, as well as through the pressroom portion of the Company's website, at www.cvs.com/pressroom.
Contact Information: Toyna J. Chin T: 415-503-3696 E: Email Contactwww.petiteamie.com
SOURCE: Hygéia Personal Care Products, Inc.