October 7, 2008
CVS/Pharmacy Supports New Pediatric Dosing Directions for OTC Cough and Cold Products
WOONSOCKET, R.I., Oct. 7 /PRNewswire/ -- CVS/pharmacy, the retail division of CVS Caremark Corporation, announced today that it will support the new pediatric dosing directions being implemented by the Consumer Health Products Association (CHPA), in consultation with the U.S. Food and Drug Administration (FDA) for certain oral over the counter (OTC) cough and cold products.
OTC cough and cold medicines for children are safe and effective when used as directed. As part of the industry's overall commitment to educate parents and caregivers about responsibly using these medicines and to ensure that they have appropriate treatment choices for their children, CHPA has announced that manufacturers will voluntarily re-label certain oral OTC cough and cold products with new pediatric dosing directions to indicate that these medicines should not be taken by children under the age of four. Products with these new directions will be introduced throughout the 2008-09 cough and cold season.
"The health and safety of our customers is our highest priority and we support CHPA's voluntary action," said Michael Bloom, Senior Vice President of Merchandising at CVS/pharmacy. "As pediatric cough and cold medicines have been declared safe and effective by the FDA, it is also important that our customers have access to these products during cough and cold season while our suppliers transition to labels with new pediatric dosing directions."
CVS/pharmacy will replace all affected items with the new versions as the re-labeled products become available. CVS will inform customers of the FDA's recommendations and pending product label changes with prominent in-store signage in the cough and cold section. Customers are also encouraged to speak with their CVS pharmacist about potential treatment options for cold and allergy symptoms in children under age four.
For more information about safe dosing and the voluntary re-labeling of these products, please visit http://www.otcsafety.org/.
CVS/pharmacy, the retail division of CVS Caremark Corporation , is America's leading retail pharmacy with more than 6,300 retail locations. CVS/pharmacy is committed to improving the lives of those we serve by making innovative and high-quality health and pharmacy services safe, affordable and easy to access, both in its stores and online at CVS.com. General information about CVS/pharmacy and CVS Caremark is available at http://www.cvscaremark.com/.
CONTACT: Mike DeAngelis of CVS/pharmacy, +1-401-770-2645,[email protected]
Web site: http://www.cvscaremark.com/http://www.otcsafety.org/