Lilly Global Day of Service Receives National and Local Recognition

INDIANAPOLIS, Dec. 8 /PRNewswire/ — A mural on a 1,230-foot-long wall
along Madison Ave., located just south of downtown Indianapolis, has achieved
recognition as a new Guinness World Record. The mural was among 60
beautification projects completed in partnership with Keep Indianapolis
Beautiful, Inc. (KIB) and more than 50 local community organizations during
Eli Lilly and Company’s inaugural Global Day of Service held last May.

Lilly and KIB submitted the mural for consideration by Guinness, and
recently were notified that the mural has been confirmed as the largest
paint-by-number mural in the world. The record was held previously in China. A
former Manual High School/Art Institute of Indianapolis student Patrick Viles designed the mural to showcase fun, hard work, and healthy living in Indiana.
Well-known Indianapolis landmarks are featured, including the Indianapolis
Zoo, The Children’s Museum of Indianapolis and the city’s south side.

In addition to the Guinness recognition, Lilly was awarded first place in
the Business/Professional Organization — Beautification Category at the Keep
America Beautiful annual awards luncheon on Dec. 5, in Washington D.C. for its
partnership with KIB. Locally, Lilly also was awarded Business of the Year
from the Indiana Urban Forestry Council this past October.

“We’re very proud of our employees’ commitment to volunteerism and the
passion they have for donating their time and talents,” said Robert Smith,
Lilly’s director of director of corporate responsibility and community
relations. “Lilly is committed to collaborative efforts-like the Global Day of
Service-that go beyond medicine to strengthen the fabric of our communities
and help the patients we serve.”

Lilly’s Global Day of Service serves as the signature event for the
company’s “Hands and Hearts” program, which was launched in 2007 to enhance
and encourage employee involvement with nonprofit organizations. Nearly
20,000 Lilly employees in nearly 50 nations rolled up their sleeves to help
address local community needs in celebration of Lilly’s first-ever Global Day
of Service, which was possibly the largest corporate volunteer initiative to
ever take place on one day. More than 9,000 employees participated in Central
Indiana.

“We’ve seen first-hand the impact that Lilly’s Global Day of Service has
had on our Indianapolis community,” said David Forsell, president of KIB. “In
addition to donating the equivalent of more than 38,000 hours of service on
one single day, Lilly’s employees have also inspired others in the community
to become involved. That’s a benefit to our community that is truly
immeasurable.”

Planning is already underway for the 2009 Lilly Global Day of Service,
which is scheduled for May 20.

About Lilly

Lilly, a leading innovation-driven corporation, is developing a growing
portfolio of first-in-class and best-in-class pharmaceutical products by
applying the latest research from its own worldwide laboratories and from
collaborations with eminent scientific organizations. Headquartered in
Indianapolis, Ind., Lilly provides answers — through medicines and
information — for some of the world’s most urgent medical needs.

In 2007, Lilly’s philanthropic contributions totaled about $315 million,
including about $240 million in products for patient assistance programs and
international humanitarian causes. Lilly’s total 2007 giving represents about
6 percent of its adjusted income before taxes and has positioned Lilly once
again as one of the most charitable companies in the world. Additional
information about Lilly is available at www.lilly.com .

About Keep Indianapolis Beautiful

Keep Indianapolis Beautiful, Inc. is the proud organizing partner of the
Lilly Global Day of Service in Indianapolis. KIB’s mission is to unite people
to beautify the city, improve the environment, and foster pride in the
community. KIB has a proven track record of 30 years of partnership with
neighborhoods, the public sector, local philanthropists and corporate
Indianapolis. Each year, KIB supports an average of 500 community improvement
projects with 30,000 volunteers. Since 1995, KIB has helped its neighbors
plant more than 25,000 trees, and has been supported by more than one thousand
individual donors towards those efforts. The Lilly Day of Service is a perfect
example of how KIB is the “go to” organization for community and environmental
improvement. For more information or to volunteer call 317.265.7555 or visit
www.kibi.org . CR-LLY

(Logo: http://www.newscom.com/cgi-bin/prnh/20031219/LLYLOGO )

SOURCE Eli Lilly and Company