Amylin Pharmaceuticals Announces a New Sales Approach to Better Target the Diabetes Market
Posted on: Monday, 4 May 2009, 15:30 CDT
Changes Will Result in a 35% Sales Force Reduction and Approximately
The new sales approach is part of Amylin's continuing efforts to improve the efficiency and effectiveness of exenatide alliance operations with partner Eli Lilly and Company, and to maximize the value of the Company's current and future portfolio of first-in-class diabetes products. The changes to Amylin's field sales organization will be coordinated and aligned with the continuing exenatide sales efforts of Lilly. Amylin's resulting field sales organization will include approximately 325 sales representatives focused on endocrinologists and other physicians that treat significant numbers of diabetes patients. Lilly will continue their efforts within the endocrinology and larger primary care prescriber market to support BYETTA(R) (exenatide) injection. Overall, these changes will better position the companies for the anticipated launch of exenatide once weekly.
"This new, more focused approach to sales optimizes Amylin's sales organization for our portfolio today and in the future, and will enable us to improve the quality of our interactions with core prescribers through more efficient and frequent interactions. These changes build on Amylin's scientific strength, and leverage Lilly's expertise and reach with primary care prescribers, so that we are well positioned to address the information needs of the complex diabetes market," said
Mr. Bradbury continued, "We appreciate the significant contributions of field sales employees who will be affected by today's announcement and are grateful for their efforts and dedication to Amylin's mission."
The sales force changes will result in an annualized benefit of approximately
About Amylin Pharmaceuticals
Amylin Pharmaceuticals is a biopharmaceutical company committed to improving lives through the discovery, development and commercialization of innovative medicines. Amylin has developed and gained approval for two first-in-class medicines for diabetes, SYMLIN(R) (pramlintide acetate) injection and BYETTA(R) (exenatide) injection. Amylin's research and development activities leverage the Company's expertise in metabolism to develop potential therapies to treat diabetes and obesity. Amylin is headquartered in
This press release contains forward-looking statements about Amylin. Actual results could differ materially from those discussed or implied in this press release due to a number of risks and uncertainties, including the risk that BYETTA, SYMLIN and/or exenatide once weekly and the revenues generated from BYETTA and/or SYMLIN may be affected by competition; unexpected new data; safety and technical issues; clinical trials not confirming previous results; pre-clinical trials not predicting future results; New Drug Applications and label expansion requests not being submitted in a timely manner or receiving regulatory approval; the sales force changes not producing the operating loss benefits we expect; financial guidance we provide may not be accurate; the restructured operations for exenatide and the new sales approach mentioned in this press release not producing the results we expect; or manufacturing and supply issues. The potential for BYETTA, SYMLIN and/or exenatide once weekly may also be affected by government and commercial reimbursement and pricing decisions, the pace of market acceptance, or scientific, regulatory and other issues and risks inherent in the commercialization of pharmaceutical products. These and additional risks and uncertainties are described more fully in Amylin's most recent SEC filings including their Annual Report on Form 10-K. Amylin undertakes no duty to update these forward-looking statements.
SOURCE Amylin Pharmaceuticals, Inc.
Source: PR Newswire
Related Articles
- Casual Male Retail Group, Inc. Reports Sales and Operating Results for Third Quarter and First Nine Months of Fiscal 2009
- Model Metrics Names Seasoned Technology Executive Chris Conant COO to Steer Growth and Lead Sales and Operations
- VEVO Appoints David Kohl to Executive Vice President, Customer Sales and Operations
- Verizon Wireless Names Mark Harris Vice President of National Government Sales and Operations
- Index Oil and Gas, Inc. Presents Operations Update Including Initial Results for Higher Impact Portfolio
- Heinz Expects Strong First Quarter Results With Sales Growth of Approximately 9%, Operating Income Growth of Approximately 14% and EPS of $0.62 to $0.63, an Increase of 7% to 9%
- Constellation Brands Sets Net Sales Record for Q2 Fiscal 2007, Results in Line With Expectations
- Mothers Work Reports Preliminary Comparable Store Sales Increase of Approximately 5.5% for May 2006, Exceeding Company Expectations; Company Expects to Meet or Exceed Previous Sales and Earnings Guidance for Third Quarter
- Peter Zafris Joins HealthAmerica and HealthAssurance As Director of Medicare Sales and Operations for the Central Pennsylvania Region
- I2 Puts Spotlight on Dynamic, Profit-Focused Planning and Execution With Its Sales and Operations Management Solution
User Comments (0)

RSS Feeds