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Winner Medical Expands Marketing Efforts in China for PurCotton Branded Products

November 17, 2009
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SHENZHEN, China, Nov. 17 /PRNewswire-Asia/ — Winner Medical Group Inc.
(NYSE Amex: WWIN; “Winner Medical”, or the “Company”), today announced plans
to launch its Company-owned PurCotton branded products and to construct sales
channels in China.

PurCotton is 100% cotton nonwoven material, for which the Company has its
unique patented manufacturing technology. It is comfortable, safe, and
healthy, which makes it ideal for medical, health care, and daily home care
products. The Company will develop finished functional products made by
PurCotton, and plans to launch these products mainly through Company-owned
PurCotton concept chain stores.

The high profile chain stores will be located in densely populated
commercial and residential communities, with high visibility and foot traffic.
Stores will cater such consumers who prefer high-quality products made from
Winner Medical’s PurCotton. Each store will contain a broad range of
PurCotton branded personal products and healthcare supplies. Stores will be
staffed by a total of eight to ten employees running two shifts. The total
projected cost to open each initial pilot store will be approximately $80,000
to $100,000
, including securing the lease, build-out and inventory stocking.
The Company expects to open its first two or three stores in Shenzhen by
January 2010. If the operating metrics of the stores show feasibility, the
mid-term plan will be to launch the Company’s own stores or joint ventures in
several geographic areas to open multiple locations.

Winner Medical has retained an experienced, reputable, and extremely well
known consulting firm to implement a marketing strategy for the promotion and
sales channels construction of its PurCotton branded product. This firm
successfully designed, launched and marketed several famous brand names in
China, including Wanglaoji, one of the leading canned drink manufacturers in
China, Huiyuan, one of the largest fruit juice manufacturers, and Tasly, a
manufacturer of modern TCM, biological medicine, and functional foods.

Jianquan Li, Chairman and Chief Executive Officer of Winner Medical,
commented, “We are extremely pleased to announce this initiative which
underscores our strategy to significantly grow our domestic China business
focused on higher margin PurCotton branded products. We will be the first to
market with a concept store specifically focused on offering customers a broad
range of disposable, daily use products which will simplify their shopping
experience. We will prudently manage this marketing strategy while
controlling investment risks through staged store openings.”

About Winner Medical:

Winner Medical is a leading manufacturer and the largest exporter by
volume in the medical dressing industry in China. Headquartered in Shenzhen,
the Company has seven wholly-owned operating subsidiaries and four joint-
ventures with over 5,000 employees. The Company engages in the manufacturing,
sale, research, and development of medical care products, wound care products,
home care products and PurCotton products, a nonwoven fabric made from 100%
natural cotton. The products are sold worldwide, with Europe, the United
States
and Japan serving as the top three markets. The Company currently
holds more than sixty patents and patent applications for various products and
manufacturing processes and is one of the few Chinese companies licensed by
the U.S. Food and Drug Administration (FDA) to ship finished, sterilized
products directly to the United States market. To learn more about Winner
Medical, please visit Winner Medical’s web site at
http://ir.winnermedical.com .

Forward-Looking Statements:

This press release contains certain statements that may include “forward-
looking statements” within the meaning of Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as
amended. All statements, other than statements of historical fact included
herein are “forward-looking statements” including statements regarding Winner
Medical and its subsidiary companies’ business strategy, plans and objective
and statements of non-historical information. These forward-looking statements
are often identified by the use of forward-looking terminology such as
“believes,” “expects” or similar expressions, involve known and unknown risks
and uncertainties. Although Winner Medical believes that the expectations
reflected in these forward-looking statements are reasonable, they do involve
assumptions, risks and uncertainties, and these expectations may prove to be
incorrect. You should not place undue reliance on these forward-looking
statements, which speak only as of the date of this press release. Winner
Medical’s actual results could differ materially from those anticipated in
these forward-looking statements as a result of a variety of factors,
including those discussed in Winner Medical’s periodic reports that are filed
with and available from the Securities and Exchange Commission. All forward-
looking statements attributable to Winner Medical or persons acting on its
behalf are expressly qualified in their entirety by these factors. Other than
as required under the securities laws, Winner Medical does not assume a duty
to update these forward-looking statements.

    For more information, please contact:

    Company:
     Peng Zhai
     Investor Relations Manager
     Winner Medical Group Inc.
     Tel:   +86-755-2806-6858
            +86-755-2813-8888 x691
     Email: investors@winnermedical.com
     Web:   http://ir.winnermedical.com

    Investors:
     Mr. Matthew Hayden, HC International
     Tel:   +1-561-245-5155
     Email: matt.hayden@hcinternational.net
     Web:   http://www.hcinternational.net

SOURCE Winner Medical Group Inc.


Source: newswire