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Crack Open the New Naked(R) Coconut Water for Delicious, 100 Percent Natural Hydration

February 9, 2010

AZUSA, Calif., Feb. 9 /PRNewswire/ — Quench your thirst, revitalize your body and satisfy your taste buds with new, refreshing Naked® Coconut Water! A good source of potassium and with other electrolytes, Naked Juice launches this pure coconut water that breaks the mold by being completely and utterly naked. Just look at the label – the only ingredient is 100 percent coconut water!

Naked has decided to do coconut water right… by doing nothing at all! What do we mean? New Naked Coconut Water is extracted, or should we say liberated, straight from delicious Brazilian coconuts. And that’s it! There are no preservatives and no added sugar. This 100 percent coconut water is completely all-natural, fat free, cholesterol free and gluten free too! As with all Naked Juice products, Naked Coconut Water contains no added sugars or preservatives. At 60 calories per package, this is one nut that health-nuts can feel good about.

Do you live an active, on-the-go lifestyle? Naked Coconut Water gives you exactly what you need in a portable case that’s much easier to carry around than a coconut. Active lifestyle enthusiasts, like avid runners and yoga practitioners, have been drinking coconut water for years. But you don’t have to run a marathon to enjoy Naked Coconut Water. This natural water is nature’s perfect solution to help replenish the potassium and other electrolytes you need anytime you’re on the move.

“We’re nuts about our new Naked Coconut Water,” said Brad Armistead, Director of Marketing, Naked Juice. “Just like the fruits in all of our other juices and smoothies, we think the liquid from coconuts is perfect the way it is, bare naked! That’s why we simply capture what nature has already perfected, without adding a thing – a promise and quality people come to expect from all Naked products.”

Looking for a boost? With 650mg of potassium (more than a banana – sorry bananas!), 65mg of calcium, and 23mg of magnesium, Naked Coconut Water helps power up your day with a refreshing beverage that helps you regain the electrolytes life takes out. Naked Coconut Water is a good source of potassium and low sodium so it is heart healthy too.*

Naked Coconut Water is available nationwide in Whole Foods for the suggested retail prices of $1.99 per 11.2 ounce package in the functional beverages and grab-and-go sections.

To learn more about Naked Coconut Water and other Naked Juice 100 percent juice and juice smoothies, visit www.nakedjuice.com, follow us on Twitter (Naked_Juice) and become a fan on Facebook.

About The Naked Juice Company

Naked® Juice, a leader in the super-premium juice category, was founded and first marketed towel-to-towel on the beaches of Santa Monica, Calif. in 1983. The beverages in the Naked Juice line of all-natural, 100 percent juices, fruit juice smoothies and protein smoothies are made from the best bare-naked fruits and boosts with no added sugar or preservatives. Naked Juice can be found in supermarkets, club stores, health food stores and neighborhood markets throughout the nation.

Naked Juice. Nothing to Hide(TM)


    Contact: Ogilvy Public Relations Worldwide for Naked Juice
    Janel Steinberg, 310.248.6148, janel.steinberg@ogilvypr.com
    Alex Jessup, 310.248.6119, alex.jessup@ogilvypr.com

* Diets containing foods that are good sources of potassium and low in sodium may help reduce the risk of high blood pressure and stroke.

SOURCE Naked Juice


Source: newswire



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