The Secret Life of Busy Brains
SANTA CRUZ, Calif., Nov. 17, 2010 /PRNewswire/ — Racing thoughts, inability to focus, anxiety, sleeplessness – these are all symptoms of “busy brain,” a term coined by women to describe the way they feel as they cope with today’s multi-tasking way of life. A recent online survey of 366 women commissioned by Rainbow Light Nutritional Systems, reported the following symptoms:
- 74 % racing thoughts
- 57% inability to focus
- 44% anxiety
- 37% stress
- 36% sleeplessness.
Of respondents, 25 percent actually identified these symptoms as “busy brain.”
“Balancing the demands of career, family and social commitments – and the non-stop connectedness of our lifestyles – can lead to over-stimulation and constant mental agitation,” said certified nutritionist Michele McRae, Rainbow Light’s Director of Formulation and Quality. “When the mind is racing and stressed out, it can be difficult to focus and think clearly during the day, or sleep well at night. We call this ‘misfiring,’ or ‘busy brain.’”
Of the respondents who experienced busy brain, 23 percent said they felt it “all the time” while 50 percent said the most common time was at night. More women aged 21-44 reported experiencing busy brain than in other age groups, and the incidence rates increased correspondingly with the number of small children in a household. The greatest frequency occurred in women age 45-49, with 49 percent reporting several episodes per week, consistent with symptoms of menopause.
Of all women who experience busy brain, only 11 percent spoke to a physician about their symptoms. Reasons cited for not speaking to a physician include expense, embarrassment, the belief that symptoms were temporary and the desire to avoid prescription drugs. Instead, many women had tried chamomile tea, over-the-counter aids or natural remedies, like melatonin, L-theanine and valerian, to combat symptoms.
“Therapeutic levels of GABA and L-theanine diminish the effects of stress on the brain, calming and supporting focus,” said McRae, “so Rainbow Light uses them in Busy Brain Release, a fast-acting herbal supplement, also providing coenzymated B vitamins to replenish the nervous system, and herbs like Bacopa and lavender to address all systems of the body affected by stress.”
Studies suggest these ingredients also support relaxed calm, better sleep, mental clarity and focus, and help the body adapt to stress without causing drowsiness. Busy Brain is a natural approach to stress.
About Rainbow LightÃ‚® Nutritional Systems, Inc.:
Rainbow Light Nutritional Systems, a leader in natural nutrition since 1981, is best known for its number one selling natural Just OnceÃ‚® multivitamin line. Rainbow Light’s Bio-balanced formulas are based in superfoods, deliver therapeutic potencies of researched ingredients in the combinations designed for long- and short-term health benefits. All Rainbow Light bottled products come in EcoGuard(TM) bottles made from 100 percent recycled, BPA-free plastic.
Rainbow Light’s media room: http://tinyurl.com/RLMediaRoom
Media Contact: -------------- Carrie Phillippi Saybrook Marketing Communications 513-386-9947 email@example.com
SOURCE Rainbow LightÃ‚® Nutritional Systems, Inc.