December 7, 2010
Peer Pressure Can Keep You Healthy
Hanging out with healthy friends could be the best way to keep fit. A study of 3610 Australian women, published in BioMed Central's open access International Journal of Behavioral Nutrition and Physical Activity found that physical activity and healthy eating behavior were both strongly affected by social norms.
Kylie Ball, from Deakin University, Australia, worked with a team of researchers to survey the 18-46 year old women. She said, "The importance of social environmental influences on health-promoting behaviors such as physical activity and healthy eating has been increasingly recognized. Ours is one of the first studies to demonstrate the association of both social support and social norms with physical activity and eating behaviors".
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