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Silk® Launches Pure Coconut(TM) Coconutmilk

March 3, 2011

BROOMFIELD, Colo., March 3, 2011 /PRNewswire/ — Silk® has expanded its offerings of plant-based alternatives to dairy milk with the introduction of Silk Pure Coconut(TM) coconutmilk, which contains no dairy, no lactose and no cholesterol.

Silk has long been known for its creamy and delicious soymilk, and last year the brand introduced Silk Pure Almond(TM) almondmilk. The introduction of Pure Coconut continues Silk’s commitment to bring a variety of nutritious and delicious plant-based products to consumers, as well as its innovation in the dairy alternative category.

“Consumers continue to seek plant-based beverages. At the same time, they are becoming more interested in coconut-based products, so we brought those two trends together,” said Craig Shiesley, the brand’s Vice President. “Silk Pure Coconut gives consumers another plant-based option for milk that offers great taste combined with the calcium they’re looking for.”

More consumers may be choosing plant-based options either because of personal preference or because of recommendations from health or nutrition professionals. According to a recent survey, 87 percent of dietitians recommend a plant-based diet to some or most of their patients, and 70 percent of those dietitians say a primary reason is that a plant-based diet is nutrient-rich.(1) All the dietitians surveyed were members of the American Dietetic Association.

Silk Pure Coconut is calcium-fortified, containing 50 percent more calcium than dairy milk.(2) It is an excellent source of vitamin D and vegetarian-friendly vitamin B12. It also is available in two delicious and low-calorie flavors: Original and Vanilla, with 80 and 90 calories per serving, respectively.

Silk Pure Coconut is produced without the use of GMO ingredients, and is verified by the Non-GMO Project, a nationwide system designed to test whether a product has met defined standards for the presence of GMOs.

Silk Pure Coconut coconutmilk is available in grocery stores nationwide.

ABOUT SILK

Silk was founded in 1996 on a promise to make the world a healthier place. We began by bringing soymilk mainstream, allowing more people everywhere to enjoy soy’s wholesome, natural plant-based nutrition. We recently introduced almondmilk and coconutmilk as the next step in our proud tradition of good health and great taste. For more information, visit www.silksoymilk.com, www.silkpurealmond.com, www.silkpurecoconut.com, Facebook.com/SilkUS or follow us on Twitter @LoveMySilk.

(1) Ketchum fielded the survey online from Dec. 21, 2010 – Jan. 3, 2011, and 323 dietitians responded.

(2) Silk Pure Coconut® coconutmilk contains 45% DV of calcium; Typical dairy milk contains 30% DV of calcium. Dairy data sourced from USDA National Nutrient Database for Standard Reference, release 23 (2010).

SOURCE Silk


Source: newswire



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