July 26, 2011

Clabber Girl Launches Healthy Baking Alternative in Rumford Reduced-Sodium Baking Powder

TERRE HAUTE, Ind., July 26, 2011 /PRNewswire/ -- As more Americans work to limit their sodium intake, they find an increasing number of low-sodium cooking products on the shelves. But those who want to make low-sodium baked goods have struggled to find the ingredients they need.

Until now. Long known by health-conscious consumers as a trusted source of baking ingredients, Clabber Girl's Rumford brand now offers a reduced-sodium baking powder that's guaranteed to produce light and fluffy cakes, breads, pancakes and more. It contains 52 percent less sodium than leading brands.

"Healthy just got healthier," said Lori Danielson, a spokeswoman for Clabber Girl. "Whether you're watching your salt intake due to heart problems, on a gluten-free diet, or just want a healthier lifestyle, Rumford Reduced-Sodium Baking Powder will allow you to enjoy holiday baked goods."

People often think of things like canned soup and other packaged products when they hear reports of high sodium, but baked goods can be a significant source of sodium intake. One muffin, for instance, can contain almost 20 percent of the Recommended Daily Allowance of sodium. Rumford's new product can reduce sodium in baked goods by more than 40 percent.

Traditionally, low-sodium leavening agents have produced baked goods that are less light and fluffy, but the new formula is quick-acting, requires the same amount as regular baking powder, and ensures baked goods are consistent in quality and uniformity, batch after batch.

Packaged in 4-ounce and 8.1-ounce resealable, recyclable canisters, the new Rumford Reduced-Sodium Baking Powder is gluten free and includes zero trans fats. All Rumford products are produced in a peanut-free manufacturing facility in Terre Haute, Indiana. Rumford Reduced-Sodium Baking Powder is available for purchase at Wal-Mart stores nationwide, and many major supermarkets and health food stores. It is also available at www.clabbergirl.com.

A manufacturer of food products since 1879, Clabber Girl knows the importance of quality ingredients. With more than 160 years of experience in the food industry, Clabber Girl is trusted in more home kitchens than any other baking powder product. All Clabber Girl and Rumford products are manufactured and shipped from a facility in Terre Haute, Indiana.

SOURCE Clabber Girl