July 28, 2011

Axia Group (AGIJ:PK) Collagenna Skin Care Reaches a Canada Agreement

OTTAWA, July 28, 2011 /PRNewswire/ -- Axia Group (Pinksheets: AGIJ, http://axiacorporation.com/) Collagenna Skin Care Products reached an agreement with Toronto's privately owned Village Pharmacy and Health Food Group.

According to the agreement, three natural anti-aging clinics will be established in Village Pharmacy and Health Food Group, and all five natural food retail stores will sell the full Collagenna Skin Care line.

The Village Pharmacy and Health Food Group operate six retail outlets in Toronto's West End . The main store is the Port Credit location which sells Health Food and also has a fully operational pharmacy. The first clinic is expected to open at the Mavis Road location in Mississauga towards the end of August 2011 with the Port Credit Clinic to open shortly after. Another store situated in Brampton will offer Collagenna's services in the early fall.

The agreement represents a major step in Collagenna's new marketing strategy. The clinics will benefit from the existing customer traffic in these retail outlets which are very related to Collagenna products and services. Company plans to hire at least three new qualified estheticians in order to coordinate Toronto operations.

Collagenna Skin Care Products specializes in anti-aging products with an emphasis on collagen stimulation both topically and internally. The company sells its products mainly through its specialized skin care clinics through its every expanding network of distribution partners.

More details and updates will be provided shortly and on a timely basis.

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SOURCE Axia Group Inc.