Big Train® Announces New Coffee Protein Drink Mix

August 13, 2011

Big Train introduces a protein drink mix product line that can be prepared like a coffeehouse drink

Lake Forest, CA (PRWEB) August 12, 2011

The delicious taste of a Big Train beverage is now available with the healthy benefits of protein, vitamins and minerals. Introducing Fit Frappeâ“¢ ““ a tasty drink that provides a powerful boost of healthy energy. Packed with 20 grams of protein, less than 1 gram of sugar and 130 calories, a 16 ounce beverage can be a meal replacement or a refreshing mid-day snack and can be enjoyed guilt-free. Fit Frappeâ“¢ also has 19 vitamins and minerals, at least 5 grams of fiber, only 3.5 grams of fat and is gluten free. This gourmet protein drink comes in three mouthwatering coffee flavors, Vanilla Latte, Mocha and Espresso and two non-coffee flavors, Vanilla and Chocolate.

Fit Frappeâ“¢ is available in a 2.26 pound container that has 19 servings of this good for you drink and can be made blended, iced or hot by simply adding water or milk. These options allow health and fitness enthusiasts to have their favorite drink, their way. Fit Frappeâ“¢ can be purchased on Big Train’s brand new Facebook store at facebook.com/bigtrain.

Big Train’s eCommerce Manager, Jim Wendt says, “We’re excited about jumping into social commerce. As millions of people spend more time on Facebook, we thought we’d make it easy for customers to buy certain products without leaving the website. Our first product for sale will be a sample pack of Fit Frappeâ“¢. Users just need to “Ëœlike’ Big Train on Facebook, click on the store link on the left and they’re ready to shop. By leveraging PayPal on our Facebook store, we provide fast, easy and secure checkout.”

Robyn Hawkins, CEO of Big Train states, “With the increasing demand from consumers wanting a little extra from their morning coffee latte or afternoon frappe, Big Train is excited to offer Fit Frappeâ“¢, a healthy alternative. One 16 oz size beverage is loaded with protein, vitamins and minerals, as well as fiber without the sugar and high calorie content ““ a perfect meal replacement option. The variety and ability to have Fit Frappeâ“¢ hot, iced or blended will allow customers to stay on track with their fitness goals without sacrificing flavor or taste.”

In conjunction with the launch of Fit Frappeâ“¢, Big Train will donate a portion of profits from sales of Fit Frappeâ“¢ products to Good Sports. Good Sports’ mission is to increase youth participation in sports, fitness, and recreational programs by targeting one of the major obstacles limiting participation-access to sports equipment. Since 2003, Good Sports has provided $5.7 Million worth of equipment impacting over 300,000 kids, while serving the needs of over 750 youth programs across the United States. Big Train is excited to be a part of this great organization and the opportunity to help less fortunate kids get more involved in sports and encourage a lifelong healthy active lifestyle.

About Big Train, Inc.

Founded in 1991, Big Train is a leading manufacturer and distributor of premium powdered and liquid concentrate beverage mixes serving the specialty coffee, foodservice and retail industries in the US and abroad. Headquartered in Lake Forest, California with a manufacturing facility in Rancho Santa Margarita, California, Big Train is known for high quality beverage solutions that are great tasting and easy to prepare. Big Train offers a wide array of products including blended ice coffees, coffee-free blended crème frappes, chai teas, fruit smoothies, kids’ beverages, hot cocoas (hot chocolates), low carb beverages and baked goods, powdered soft serve and flavored syrups to more than 20,000 customers including independent and small chain coffeehouses, bakeries, foodservice operators and its extensive international distributor network. For more information, visit http://www.bigtrain.com or call 800-BIG-TRAIN (that’s 800-244-8724). Or follow @BigTrain on twitter http://www.twitter.com/bigtrain or like Big Train on Facebook at http://www.facebook.com/bigtrain.


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Source: prweb

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