The Pharmaceutical Institute Launches Research Center With Extensive Library of Pharma and Biotech Industry Books and Market Research
Posted on: Monday, 24 October 2005, 09:01 CDT
RALEIGH, N.C., Oct. 24 /PRNewswire/ -- The Pharmaceutical Institute (PI), the leading provider of specialized knowledge for pharma and biotech professionals, today announced the launch of the Research Center. PI is building the world's largest single library of industry-related information and educational resources.
The Research Center offers both Web-based and live support for pharma and biotech professionals seeking information relevant to their strategic and operational needs, and includes books, syndicated market research, and custom research services available through a team of knowledge managers and library scientists.
"We've reviewed and vetted the universe of available resources on the industry and have compiled an extensive library of books from many highly respected sources. The Research Center is the first of its type to offer this extensive array of resources accessible in one central location," stated Dan Blue, Executive Director of the Pharmaceutical Institute.
The Research Center offers books published by the Pharmaceutical Institute, such as Understanding Pharma, a detailed review of the functional areas within a pharma company, Lingua Pharma, a glossary of pharma and biotech terms, and Laughing at Pharma, a collection of handpicked New Yorker cartoons from CartoonBank.com, as well as over 300 titles relating to the pharma and biotech industries.
In addition, the Research Center offers syndicated market research, including therapeutic area reports and market overviews, investment reports, industry outlooks, and topical reports covering, for example, direct-to- consumer advertising and Medicare drug coverage.
For companies with more specific needs, the Research Center has a professionally-trained staff of researchers and library scientists to provide custom research services. This team can work directly with individual companies to formulate research objectives, as well as aggregate and analyze custom research gathered at a company's request.
In addition to the Research Center, the Pharmaceutical Institute comprises the Education Center, offering live and Internet-based applied education, including courses, customized educational programs, and learning infrastructure development services. By leveraging the PI's expertise, companies can spend more time productively applying knowledge tailored to their needs and less time searching for knowledge resources.
About the Pharmaceutical Institute
The Pharmaceutical Institute, based in Raleigh, N.C., is the leading provider of specialized knowledge for pharma and biotech professionals. The company is building the world's largest single library of industry-related information and educational resources.
The Pharmaceutical Institute was created by Campbell Alliance, the leading management consulting firm specializing in the pharmaceutical and biotechnology industries. Campbell Alliance provides resources and expertise to maximize the Pharmaceutical Institute's effectiveness. For more information, please visit http://www.pharmainstitute.com/.
CONTACT: James Forte Public and Media Relations Manager Pharmaceutical Institute 919-844-5650, extension 7302 jforte@pharmainstitute.com
The Pharmaceutical Institute
Contact: James Forte, Public and Media Relations Manager ofPharmaceutical Institute, +1-919-844-5650, ext. 7302, orjforte@pharmainstitute.com
Web site: http://www.campbellalliance.com/http://www.pharmainstitute.com/http://www.cartoonbank.com/
Source: PRNewswire
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