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AUDIO From Medialink: It's Payback Time for CVS/Pharmacy Customers

Posted on: Friday, 14 July 2006, 15:00 CDT

In 2001, CVS/pharmacy was looking for an innovative way to reward loyal customers. So they created their ExtraCare program, which makes it possible for ExtraCare cardholders to redeem "extrabucks" and get personalized coupons. Bari Harlam with CVS/pharmacies says those customers will soon be able to cash in again.

Listen to this report at: http://media.medialink.com/WebNR.aspx?story=32195

Registered journalists can access video, audio, text, graphics and photos for free and unrestricted use at http://media.medialink.com.

Source: Business Wire

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