WebMD Announces Programming Partnership With CBS News
Posted on: Monday, 7 August 2006, 18:00 CDT
NEW YORK, Aug. 7 /PRNewswire-FirstCall/ -- WebMD Health Corp. , the leading provider of health information for consumers, physicians, employers and health plans, today announced that it has signed an agreement with CBS News, under which WebMD will provide its award-winning, branded content and resources to the CBS Evening News, The Early Show and CBSNews.com.
As part of the relationship, CBS News will work closely with WebMD to produce regular, co-branded medical and health news segments. This new agreement, which will help drive incremental traffic to WebMD, expands an already successful agreement with CBSNews.com by giving readers more daily content from WebMD. The agreement is exclusive as it relates to on-air programming.
"At WebMD, we're committed to providing consumers with the most trusted, timely and relevant health and wellness news and information," said Wayne Gattinella, Chief Executive Officer of WebMD. "Our new relationship with CBS News allows us to partner with a highly credible news organization and reach a broad audience of consumers nationwide in order to help them to make more informed health decisions."
"The key to satisfying Americans' increasing thirst for medical and health news is to be the best at explaining new and often complicated information," said Sean McManus, President, CBS News and Sports. "Combining the resources of CBS News with those at WebMD will enable us to provide the most comprehensive coverage, whether it be breaking news or in depth reports. Factor in Katie Couric's well-known commitment to medical reporting, and CBS News is better equipped to cover medical and health news than it ever has been before."
About WebMD
WebMD Health Corp. is a leading provider of health information services to consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and health-focused publications. WebMD Health Corp. is a subsidiary of Emdeon Corporation .
The WebMD Health Network reaches 30 million visitors a month through its leading owned and operated health sites that include WebMD Health, Medscape, MedicineNet, eMedicine, eMedicine Health, RxList and theheart.org.
All statements contained in this press release, other than statements of historical fact, are forward-looking statements, including those regarding the amount and timing of the benefits expected from the agreement referred to in this press release and from new products or services and other potential sources of additional revenue. These statements speak only as of the date of this press release and are based on our current plans and expectations, and they involve risks and uncertainties that could cause actual future events or results to be different than those described in or implied by such forward- looking statements. These risks and uncertainties include those relating to: market acceptance of our products and services; relationships with customers and strategic partners; difficulties in integrating acquired businesses; and changes in economic, political or regulatory conditions or other trends affecting the healthcare, Internet and information technology industries. Further information about these matters can be found in our Securities and Exchange Commission filings. We expressly disclaim any intent or obligation to update these forward-looking statements.
WebMD Health Corp.
CONTACT: Investors - Risa Fisher, +1-212-624-3817, rfisher@webmd.net;Media - MacLean Guthrie, +1-212-624-3760, macguthrie@webmd.net
Web site: http://www.webmd.com/
Source: PRNewswire-FirstCall
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