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Language Line Services and American Breast Cancer Foundation Introduce ''Speak Pink'' Dual-Handset Telephone; ''Speak Pink'' Program to Help Fight Breast Cancer in 150 Languages

Posted on: Tuesday, 29 August 2006, 09:01 CDT

Language Line Services, the leading provider of language solutions, and the American Breast Cancer Foundation today announced the introduction of the "Speak Pink" breast cancer awareness dual-handset phone program. As part of this fundraising program for breast cancer awareness, healthcare providers will be able to purchase a pink version of the popular Language Line(R) Phone, a unique, quick-dial, dual-handset communication tool used to facilitate three-way communications between medical providers, limited English speaking patients and interpreters. Proceeds from the purchase of the "Speak Pink" phones will be donated to the American Breast Cancer Foundation.

"Language barriers between patients and physicians significantly impact limited English speakers' access to mammograms, clinical breast exams and other early breast cancer detection methods as well as preventative care," said Jeanette Anders, Language Line Services' director of healthcare marketing.

Anders noted that this lack of access to early care leads to higher incidences of late-stage breast cancer where survival rates are extremely low.

"Part of Language Line Services' core mission is to improve access to quality healthcare, regardless of language," said Anders. "The 'Speak Pink' phone is one more vehicle to help advance this mission while providing awareness and information to ethnic groups impacted by a language barrier who may not have the level of awareness afforded to others."

Beginning in October, hospitals will be able to replace their current Language Line Phones with "Speak Pink" phones for use in their own breast cancer awareness programs. In addition to the awareness generated by the program, Language Line Services will donate proceeds related to the ordering of the "Speak Pink" phones to the American Breast Cancer Foundation.

"Language Line Services has shown a tremendous commitment to the fight to eradicate breast cancer through this effort," said Tammy Wagner, Vice President of the American Breast Cancer Foundation. "The 'Speak Pink' telephone will be both a means of communication for limited English speaking patients, and a tool to raise awareness among this at-risk population."

About the American Breast Cancer Foundation

The mission of the American Breast Cancer Foundation is to provide a fighting chance to every life threatened by breast cancer no matter what age, race, sex, or financial challenge through screening assistance programs, research, and support for breast cancer patients and their families. The American Breast Cancer Foundation is a registered 501(c)3 non profit organization, EIN# 52-2031814. Their national headquarters are located in Baltimore, Maryland. For more information see their website at www.abcf.org.

About Language Line Services

Language Line Services, the world's leading provider of language services, is recognized as a trusted partner to thousands of U.S. based organizations focusing their marketing efforts on the limited English speaking community, which is growing rapidly in both size and affluence. The company provides access to the industry's fastest service at highly competitive rates to all major sectors including government, healthcare, telecom, financial services and insurance by connecting them to customers, patients and sales prospects in over 170 languages. The growth of the industry has soared with increased immigration and government and regulatory compliance policies mandating organizations provide services to limited English speakers in their own languages. For more information about Language Line Services' suite of video and over-the phone interpretation services, document translation, and bilingual testing and training please call (800) 752-6096 or visit www.languageline.com.

Source: Business Wire

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