Baby Cubes: A Healthy Baby Food Alternative; High Quality Organic Food Starts Babies on a Sound Nutritional Path
Posted on: Tuesday, 5 September 2006, 12:00 CDT
Baby Cubes & More, Inc., providing the highest quality organic food for babies and toddlers, today announced its launch into the competitive baby food industry. The company's initial product, NAMI, organic, frozen vegetable and fruit cubes, is now available online via www.mynami.com and will be delivered directly to purchasers' homes. Oregon Tilth, the nation's most seasoned certifier, has certified NAMI 100 percent organic according to USDA standards.
Frustrated after not being able to find organic, nutritious, tasty, easy-to-prepare foods for her babies, Iria Nishimura, founder and chief executive officer, started "manufacturing" in her own kitchen. After receiving rave reviews from her children, she tested the vegetable and fruit cubes with other babies and realized she had developed an innovative product that many parents would welcome as a healthy addition to the baby food market.
"It was really sad to me that I couldn't find one product that met all my expectations for what I wanted to feed my babies," Nishimura said. "I didn't think my criteria were that difficult; the food had to be organic, fresh, nutritious, tasty and easy to prepare."
A 20-year veteran of the health care field, Nishimura has too often seen the effects of children not eating a healthy diet. Baby Cubes caters to discriminating parents who want to get their children started on a nutritionally sound path early in their lives by feeding them organic foods rich in nutrients and devoid of preservatives and additives.
What differentiates Baby Cubes from other organic baby food manufacturers is its emphasis on quality throughout the entire manufacturing process. Beginning with the purchase of organic produce from certified organic handlers, and continuing through the steaming, pureeing, blast chilling, and packaging in tamper-evident reusable bags, every step is focused on the welfare of the end users...babies.
Development is already underway for new products designed for older babies and toddlers. Expansion into retail stores is also on the drawing board, slated for early next year.
About Baby Cubes & More, Inc.
Founded in 2001 as Mediscor Consulting Services, Inc., with a health care focus, the company officially changed its name to Baby Cubes & More, Inc. in early 2006. Its mission is preparing the highest quality organic food for babies and toddlers, without preservatives and additives. In keeping with its desire to help create a safe and healthy environment for children, the company donates 10 percent of its profits to a local community service agency. Baby Cubes & More is based in San Jose, California. For more information, visit http://www.mynami.com.
Source: Business Wire
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