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Natural Health Trends Launches Anti-Oxidant Beverage

Posted on: Monday, 6 November 2006, 12:01 CST

Natural Health Trends Corporation (NHT), an international direct selling company, has launched TriFusion Plus, a new beverage high in anti-oxidants, lycopene and other natural ingredients that encourage a healthy lifestyle.

Commenting on the launch, Stephanie Hayano, NHT president and CEO said: "As part of our strategy to reinforce the 'natural health' positioning of the company, we responded to a need we saw in the market, not only from the distributors, but from actual consumers as well."

As part of the product launch, Dallas, Texas-based NHT has developed a special program, the "Commit to Health 90-Day Challenge," asking consumers to test TriFusion Plus for three months.

TriFusion Plus is a blend of exotic fruits and berries rich in antioxidants. Its main ingredients are Acai berry, Goji berry, the Mangosteen fruit, and the Gac fruit; each containing phytonutrients. According to NHT, phytonutrients are compounds having antioxidative properties found naturally in plant-based foods such as fruit and vegetables.

The new beverage, one of several new products to be introduced under the company's re-defined global mission, "Committed to the Wellness of the World" has been introduced to over 250 distributors around the world.

Source: Datamonitor

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